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The Influences of Korean Wave and Product Image on Online Purchase Intention for Korean Cosmetics in Vietnam
Authors
J. C. Anderson
W. J. Bilkey
+30 more
L. D. Chen
A. E. Cretu
C. M. Han
M. H. Hsieh
M. Laroche
B. Lee
D. Lee
M. Limayem
K. C. Ling
T. J. Madden
L. A. Manrai
R. Pappu
R. Parameswaran
R. Parameswaran
R. A. Peterson
M. S. Roth
H. Van der Heijden
C. L. Wang
L. Zhou
김보영
나윤규
노승혁
박범길
송윤아
유복희
이양환
이제홍
이제홍
이창현
전종근
Publication date
Publisher
'Korean Consumption Culture Association'
Doi
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Abstract
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Last time updated on 25/01/2021