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Problem-Solution and Consultative Selling Exercise: Simplifying Complex Buying and Selling Behavior
Authors
Anderson Rolph E.
Comer James M.
+7Â more
Dunn Dan T.
Engel James F.
Haas Robert W.
Hanan Mack
Howard John A.
Sujan Harish
Wotruba Thomas R.
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'Informa UK Limited'
Doi
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info:doi/10.1080%2F10528008.19...
Last time updated on 24/01/2021