Abstract Cloud-based hosting promises cost advantages over conventional in-house (on-premise) application deployment. One important question when considering a move to the cloud is whether it makes sense for 'my' application to migrate to the cloud. This question is challenging to answer due to following reasons. Although many potential benefits of migrating to the cloud can be enumerated, some benefits may not apply to my application. Also, there can be multiple ways in which an application might make use of the facilities offered by cloud providers. Answering these questions requires an in-depth understanding of the cost implications of all the possible choices specific to 'my' circumstances. In this study We identify an initial set of key factors affecting the costs of a deployement choice. Using benchmarks representing two different applications (TPC-W and TPC-E) we investigate the evolution of costs for different deployment choices. We show that application characteristics such as workload intensity, growth rate, storage capacity and software licensing costs produce complex combined effect on overall costs. We also discuss issues regarding workload variance and horizontal partitioning
