2 research outputs found

    Anti-Systemic Revolutionary Countries in the International System: Islamic Republic of Iran and Religious Branding

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    Nation branding concerns the overall perceptions toward a country at the international level. Different countries acquire different branding based on their positive characteristics and advantages, such as economy, culture, politics, governance, tourism, etc. The question that may be posed here is that, whether religious branding, as an important type of branding, can be identified and introduced to the world. Can religion branding be a positive and decisive element in raising a country’s profile, enhancing its soft power, and subsequently spreading a positive image of a nation? Currently, the Islamic Republic of Iran has expanded its sphere of influence and power through religious branding, although this power is anti-systemic and at odds with the structure and norms of the international system. By analysing the religious dimension of the branding of the Islamic Republic of Iran, this article concludes that Iran has been able to develop its religious branding in the world, which has an Ummah-centered and global dimension. Such development of branding contradicts the dimensions and components of nation branding and internationally accepted norms, resulting in the international system regarding Iran as an anti-international order and revolutionary country.<br/

    Impact of Organization and Environment Components on Corporate Entrepreneurship and Firm Performance: Mediating Role of Corporate Entrepreneurship Exploring on Literature Review

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    ABSTRACT The corporate entrepreneurship is one of the important concepts that its benefits were remarkable in recent years for a lot of organizations and business institutions such as industry, agriculture and service sectors. It can have a significant impact on organizational performance. In this regard, corporate entrepreneurship facilitates the efforts and activities of organizations related to utilizing competitive advantages and recognizing opportunities and capabilities which are needed for exploitation of those opportunities. The corporate entrepreneurship can be influenced by different environmental and organizational factors that these factors can impact the corporate entrepreneurship development and also organizational performance. Findings revealed that systematic internal, environmental and organizational factors influence the organizational entrepreneurship. In addition, there is a positive and significant relationship between organizational entrepreneurship and entrepreneurship performance
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