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1 research outputs found
Communicating Responsible Luxury Brand: The Role of Luxury-CSR Fit and Dispositional Consensus on Brand Evaluation
Author
Aaker J. L.
Baron R. M.
+35Â more
Barone M. J.
Berens G.
Boulouta I.
Cabrera S. A.
Chernev A.
Du S.
Ellen P. S.
Fassin Y.
Ham S.
Han S.
Han Y. J.
Hennigs N.
Hu M.
Janssen C.
Jay-Sang Ryu
Jong M. D.
Kapferer J. N.
Kim N.
Klein J.
Kuo A.
Lafferty B. A.
Lee H.
Nan X.
Newman G. E.
Perera L. C. R.
Reynolds S. J.
Sen S.
Shuai Su
Skarmeas D.
Sobczak A.
Torelli C. J.
Vanhamme J.
Weiner B.
Wongpitch S.
Yoo-Nah Hahn
Publication venue
'Korea Distribution Science Association'
Publication date
Field of study
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