9 research outputs found

    Developing e-counselling system

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    This paper introduces a Web-based Counselling System, a non-profit online counselling web portal that was built to provide a platform for counselors to reach out to the general public. We examine the background that induced the conceptualization of the portal, the system’s architecture and design as well as the implementation of the working system. The paper closes with an evaluation of the system. Counselling aim is to help a person to talk about emotions and thoughts that they may not have been able to express before, or address important matters they have put off, which always seems to return. Islam tells its followers to attain personal well-being through its system of spiritual and religiosity. This paper explore on how to council process of face boldly between professional counselors with client for make human affair, to identify self-potential and develop source of human internal for take as true and self-responsible toward Allah bless

    A case study on perceived waiting time, customer satisfaction and repatronization at Kentucky Fried Chicken (KFC), i-City, Section 7, Shah Alam / Wan Nur Farhana Wan Sazali and Maisarah Mazlan

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    Quick Service Restaurants (QSR) are restaurants that offer convenience and value services with specific characteristic both by their fast food cuisine and minimal table services. However, the service presented at many of QSR outlet are below the established standard of operation as well as not providing the least of waiting time for their customer. Previous studies have widely shown the effect of waiting time on customer service satisfaction and re-patronization. The aim of this study is to determine the QSR outlets perceived waiting time that associated with customer satisfaction and re-patronization especially in one of the famous quick service outlet i.e. Kentucky Fried Chicken (KFC), located in i-City section 7, Shah Alam, Selangor. Customers who dined in KFC outlet were solicited to fill up a set of questionnaire using self-administered questionnaire. The study framework of this case study is based on Theory of Reasoned Action by Ajzen and Fishbein (1980) which has been broadly applied in various researches in consumer behavior. The major findings of this study show that queuing design have an impact on re-patronization. Results of this study will help the QSR manager and management to understand the behavior of their customers, and take appropriate counteractive action to survive in this very aggressive industry

    TVET Graduates as a Feeder for Hospitality Workforce Bubble: A disruption in culinary workforce supply chain

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    Internships play a significant role in students' development as they help to prepare the student for real-life work experience. This research is carried out using a quantitative method, and data are collected from culinary art students before and after their internship, and the differences are recorded. A total of 70 students are involved in this study, and to ensure the validity of the findings, the same group of students is required to answer the survey. Findings indicate significant differences in students' intentions after the internship due to problems related to bullying, sexual harassment, long working hours, and hijab discrimination. Keywords: Internship; Students’ Career; Hospitality Industry, Culinary Arts eISSN: 2398-4287 © 2023. The Authors. Published for AMER and cE-Bs by e-International Publishing House, Ltd., UK. This is an open-access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under the responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), and cE-Bs (Centre for Environment-Behaviour Studies), College of Built Environment, Universiti Teknologi MARA, Malaysia. DOI: https://doi.org/10.21834/e-bpj.v8iSI15.508

    The satisfaction of STML students on the quality of book-drop machines provided at Perpustakaan Sultanah Bahiyah (PSB) library, Universiti Utara Malaysia

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    Book drop machine is one of the facilities provide by libraries for the users to make the process of returning books become easier.This facility may encourage students to borrow books and reading materials from the library. However, the effectiveness of this machine from the perspective of the students is remains unclear.Due to that, it is highly importance to know the perception and the satisfaction of the students of the machine provided. This article presents the result of a study which reflects the the level of satisfaction of the STML students based on their experience in utilising the machines provided by Perpustakaan Sultanah Bahiyah (PSB).A survey was conducted by distributing a set of questionnaire which developed by using the SERVQUAL model introduced by Parasuraman.The respondents of this study are 100 STML students from three programs offered by STML.Descriptive analysis was used to identify the level of perception and satisfaction of the students based on demographic attributes such as course and year of study.Based on the findings of this study, the behavioral differences between respondents group was assessed

    Expression profile of late responsive genes induced by spatial learning task: involvement of pathways in locomotion and memory

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    The altered molecular mechanisms by experimental therapies for neurodegenerative diseases itself could be overlapped with genes induced by the behavioral task. We employed the microarray platform to identify the differentially expressed late responsive genes in medial temporal lobes of four Morris Water Maze (MWM) trained and untrained BALB/c mice. After MWM training, the mice were sacrificed to obtain their brains’ medial temporal lobes. The total RNA was extracted from the tissues and global mRNA gene expression analysis was performed using Affymetrix GeneChip ®Mouse Gene 1.0 ST Array. There were 3635 (62.2%) up-regulated genes and 2206 (37.8%) down-regulated genes at p-values of < 0.05. These genes were operationally defined as late memory-related genes and behavior-related genes indicating that behavioral learning has a significant impact on the gene expression of the medial temporal lobes. From the pathway analysis, the network of memory and locomotion genes, and the guanylate cyclase pathway were identified as one of the most interesting pathways. The qPCR validation showed that the genes NMDA receptor 2a (Nmda2a) and cAMP dependent protein kinase type I beta regulatory subunit (Prkar1b) were up-regulated while adenylate cyclase 5 (Adcy5) was down-regulated. We proposed that the involvement of guanylate cyclase pathway in the long-term potentiation lasted at least up to three days after the MWM test. Present study suggested that the molecular mechanisms followed by spatial learning task could be altered up to three days or even longer, it could be overlapped with genes induced by further invented experimental therapy

    Wanita dan persekitaran kerja dalam bidang STEM : analisis NVIVO

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    Kemajuan dalam bidang sains, teknologi, kejuruteraan dan matematik (STEM) memberikan sumbangan yang besar kepada ekonomi Malaysia terutama terhadap peluang pekerjaan. Walaupun ramai graduan dalam bidang STEM adalah wanita, penyertaan mereka dalam pasaran buruh bidang STEM masih rendah. Justeru, kajian ini dijalakan untuk mengenalpasti jenis persekitaran pekerjaan yang diperlukan oleh wanita agar mereka menceburi bidang STEM. Rentetan itu, kajian ini mengaplikasi kaedah kualitatif iaitu temubual mendalam terhadap responden wanita yang menyertai, kekal dan menerajui STEM. Menerusi analisis NVIVO terhadap transkripsi temubual, dua dapatan diperoleh iaitu wanita menyertai dan kekal dalam bidang STEM dipengaruhi oleh faktor persekitaran kerja psikososial, fizikal dan working condition. Manakala untuk menjadikan mereka menerajui bidang STEM, faktor persekitaran kerja psikososial dan working condition perlu dititikberatkan. Kajian ini mendapati bahawa pihak swasta atau kerajaan perlu memastikan bahawa wanita memperoleh persekitaran kerja yang baik dari segi psikososial, fizikal dan working condition bagi meningkatkan penyertaan wanita dalam bidang STEM

    Penyertaan wanita dalam bidang STEM : pengaruh persekitaran kerja

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    Penyertaan wanita yang rendah dalam bidang sains, teknologi, kejuruteraan dan matematik (STEM) merupakan masalah yang dihadapi oleh kebanyakan negara ketika ini. Hal ini terkesan akibat daripada ketiadaan atau ketidakcukupan persekitaran kerja yang ditawarkan oleh majikan yang dilihat telah menghambat wanita untuk bertahan dengan cabaran dalam STEM dan seterusnya mencipta kejayaan kerjaya dalam bidang STEM tersebut. Justeru, objektif kajian ini adalah untuk mengenalpasti jenis persekitaran kerja yang diperlukan oleh wanita untuk mereka sertai dan kekal dalam STEM. Untuk itu, soalselidik telah diedarkan kepada wanita yang terdiri daripada tiga peringkat jawatan dalam STEM iaitu junior, pertengahan (senior) dan atasan (ketua) di sektor swasta dan kerajaan dalam Malaysia. Menerusi analisis deskriptif, dapatan kajian menunjukkan faktor kemudahan, hubungan baik dengan rakan sekerja, peluang yang sama dengan lelaki dalam membuat keputusan, peranan mentor dan role model, peranan ketua yang baik dan sokongan institusi, peluang untuk pembangunan kerjaya, penghargaan berbentuk kewangan dan bukan kewangan serta sokongan keluarga dilihat merupakan antara persekitaran kerja utama yang diperlukan untuk wanita menyertai dan kekal dalam bidang STEM. Rentetan itu, majikan di sektor awam mahupun swasta perlu mengambilkira kesemua elemen tersebut dalam membentuk persekitaran kerja inklusif dan lebih baik untuk menggalak dan meningkatkan lagi kadar penyertaan wanita dalam dalam bidang STEM

    Enhancement of Magneto-Induced Modulus by the Combination of Filler and Plasticizer Additives-Based Magnetorheological Elastomer

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    Filler additive is used to provide superior bonding in rubber matrix to enhance the storage modulus of magnetorheological elastomer (MRE). However, the magneto-induced modulus is reduced as the initial storage modulus increases. Therefore, this paper aims to increase the magneto-induced modulus and maintain the initial storage modulus by combining filler and plasticizer additives. Both types of additives have different functions, where cobalt ferrite (CoFe2O4) is capable of enhancing the maximum storage modulus and silicone oil (SO) reduces the initial storage modulus. Thus, four MRE samples have been fabricated using (a) no additive, (b) CoFe2O4, (c) SO, and (d) a combination of CoFe2O4 and SO. The sample’s hardness and magnetic properties were investigated via Durometer Shore A and Vibrating Sample Magnetometer (VSM), respectively. Furthermore, the rheological properties of MRE samples in terms of storage modulus were investigated upon the frequency and magnetic field sweep using a rheometer. The results demonstrated that the storage modulus of the MRE samples has increased with increasing the oscillation frequency from 0.1 to 50 Hz. Interestingly, the combination of additives has produced the largest value of magneto-induced modulus of 0.90 MPa as compared to other samples. Furthermore, their initial storage modulus was in between samples with SO (lowest) and without additive (highest). Therefore, fundamental knowledge in adding the combination of additives can offer solutions for a wide range of stiffness in MR device applications such as vibration and noise control devices, sensing devices, and actuators
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