Perception of Investors in Stock Market: A Case Study of Bhopal Region

Investing prudently is an important part of financial security. An Individual is always seeking for such an investment alternatives which give maximum and faster returns. As it is well known fact that more returns is being accompanied by more risk. The one such alternative of these kind i.e. faster returns with more risk is the investment in stock market. It is being observed over a period of time that the individuals are attracting towards stock market due to the liquidity and multifold returns, although the proportion of loss of funds invested by the investors is also very high at some instances. Thus the present study is a small attempt to understand the basic psychology of an Investor towards stock market and other parameters and factors related to it. The study is based on a rational to understand the basic facts and ideologies an investor is carrying about the stock market in general and in specific. For the purpose of this study, Primary data has been gathered from the cross section society of Bhopal region using systematic random sampling. Data has been analyzed with the help of descriptive analysis and regression analysis