SCAN DATA RESEARCH: THE STATUS

Research Methods/ Statistical Methods,

The Effect of the U.S. Foreign Market Development Program on Import Demand for Shelled Peanuts in the European Union

The main objective of this research is to evaluate the effectiveness of the U.S. Foreign Market Development (FMD) program on the European Union imported demand for shelled peanuts. We find that the FMD program had a positive effect on the EU demand for U.S. shelled peanuts. This result suggests that the information provided to manufactures through the FMD has helped to maintain U.S. peanuts in the EU markets. The marginal return per EURO dollars of U.S. export promotion expenditures on the FMD program is 277 EURO dollars for U.S. shelled peanuts.Factor demand, Shelled peanuts, U.S. Foreign Market Development Program, Demand and Price Analysis, International Relations/Trade,

Returns, Lags, and Complementarities in Brand and Generic Advertising: The Demand for Peanut Butter

This paper estimates the impact of generic and brand advertising on the demand for peanut butter in the U.S. An error correction model is estimated with quarterly data from 1985 to 2004 to study both the short- and long-run adjustments. The results indicate that brand advertising has a significant but short-lived effect on aggregate consumption while generic advertising has little short-run but significant long-run effects.Demand and Price Analysis, Marketing,

Regional Economic Impacts of the 1996 U.S. Peanut Program

Agricultural and Food Policy,

ECONOMIC IMPLICATIONS OF THE FAIR ACT ON U.S. PEANUT PRODUCERS

This study analyzed the potential economic impacts of the FAIR Act under GATT and NAFTA on the U.S. peanut industry. Results indicate that the economic impacts of the new program combined with the trade agreements are profound on the peanut industry in both short and long terms. Changes of the peanut program could decrease peanut producers' farm income substantially, eliminate government financial costs related to excessive quotas, and transfer peanut growers' program benefits back to peanut consumers. Increasing imports of foreign peanuts due to free/reduced trade barrier agreements would transfer peanut producers' program benefits to domestic peanut importers and foreign exporters who sell peanuts to the U.S. Note: Tables 3 and 4 not included in machine readable file--contact authors for copies.economic impacts, FAIR Act, peanuts, quota, support price, Agricultural and Food Policy, Crop Production/Industries,

UNDERSTANDING CONSUMERS' ATTITUDE TOWARD MEAT LABELS AND MEAT CONSUMPTION PATTERN

This paper addressed consumers' attitude toward meat labels and the influence of different aspects of meat labels on beef, poultry and seafood consumption using a national survey data. Nutrition and ingredient information on meat labels were positively related with attitude toward meat labels as well as meat consumption frequency.Consumer/Household Economics,

SNACK PEANUTS PURCHASE PATTERN: EFFECTS OF NUTRITIONAL CONSIDERATIONS AND HOUSEHOLD CHARACTERISTICS

This study examines the effect of a meal planner's nutritional awareness, exercise habits, and household socioeconomic characteristics on market participation and frequency of purchase of snack peanuts. Data are from a household survey of 2880 U.S. households collected by Gallup in 1997. Statistical tests showed that a double-hurdle or Cragg model best represented consumers' participation and purchase level decisions in the snack peanut market. The results indicated that meal planner's nutritional considerations while making food purchase decisions had little effect on the participation level decisions, but did affect purchase frequency of snack peanuts. Those household meal planners who were overly concerned about undesirable nutritional factors tended to decrease their purchase of snack peanuts. Promotion of snack peanuts on the basis of nutritional benefits through health professional and media is a useful tool to increase purchase frequency.Food Consumption/Nutrition/Food Safety,

Import Demand for Shelled Peanuts in the European Union: Impacts of the U.S. Export Promotion Program

The objective of this study is to propose a system of input demand functions consistent with the theory of the firm where promotion is treated as an information input in the production function. The empirical model is applied to the European Union (EU) input demand for shelled peanuts. The information input is measured as Euros spent on the U.S. Foreign Market Development program (FMD) on peanuts by the U.S. in the EU market. We find that the FMD program had a positive effect on the EU demand for U.S. shelled peanuts. This result suggests that the information provided to manufactures through the FMD has helped to increase the demand for shelled U.S. peanuts in the EU markets. The estimated marginal return of U.S. export promotion expenditures on the FMD program is 240 Euros.Input demand, Shelled peanuts, U.S. Foreign Market Development Program, International Relations/Trade,

Household Snack-Food Purchases: Does Nutrition Matter?

Purchase patterns for two types of snack foods--pretzels and popcorn, and potato, corn, and tortilla chips--were analyzed using the data from a national survey. The study examined the effect of socio-economic and lifestyle factors including nutritional awareness and exercise habits of household respondents on snack-food purchase. A geometric-hurdle count-data model that distinguished between market-participation and purchase-frequency decisions revealed that the decision to participate in the market for snack food was separate from the purchase-level decision. Pretzels and popcorn consumers were unaffected by nutrition consideration of any kind. However, respondents who were overly concerned about desirable nutritional factors were unlikely to be buyers or potential buyers of snacks such as potato, corn, and tortilla chips.Consumer/Household Economics, Food Consumption/Nutrition/Food Safety,

European Union Import Demand for In-Shell Peanuts: The Source Differentiated AIDS Model

This research estimates import demand elasticities for in-shell peanuts in the European Union from four different sources: China, the United States, South America, and Africa. The null hypothesis of aggregation over product sources is rejected at conventional levels of significance suggesting that peanuts from different sources are differentiated by EU consumers which might attributed to their different quality characteristics. Conditional expenditure elasticities for U.S. in-shell peanuts are larger than expenditure elasticities for Latin American, Chinese and African peanuts.In-Shell Peanuts, Nonlinear SAIDS, the European Union, Demand and Price Analysis,