222 research outputs found
A proposed marketing strategy for GO2HK.COM
Within these few years, the Internet becomes popular in the world. There are many well-known websites, such as the eBay, Amazon and Yahoo, etc.. In foreign countries, Web auction is very famous for the Internet users in foreign countries, while it is a new kind of electronic business in Hong Kong. The trend of web auction has penetrated into Hong Kong in this few years, but it is still at a growth stage of the industry life cycle.
Web auction seems to be a new type of business in electronic commerce, thus it can attract the people to participate it in future. The potential market for web auction is quite large. In Hong Kong, there are four major companies that work on the business of web auction. They are the (1) Red-dots, (2) Go2hk, (3) Yahoo and (4) Clubciti. Whereas, go2hk is the smallest company in terms of company size, it is the second in terms of the number of registered users. The industry is growing rapidly and facing a keen competition. Therefore, the company needs to have good marketing mix strategies to establish its brand name.
This project aims to purpose an appropriate marketing strategy of GO2HK.COM, which can allow the company to match the consumer needs with marketing strategy. Interviews are conducted and questionnaire surveys are initiated to look into the most preferable strategy for GO2HK.
Before doing the questionnaire survey, we have interviewed the company, in order to identify the current marketing mix first. After that, questionnaire surveys are used to access the information about the procedure of non-users, sellers and bidders.
Based on the findings, a proposed marketing strategy is recommended for go2hk. To conclude, security is the most critical aspect that both users and non-users are highly concerned
Lifelong learning to help both you and me : Ms. Tong Kit-ha\u27s sharing for awarded Outstanding Third Age Citizen
23 April 2015 is a particularly exciting and memorable day for eleven retired people, as they were selected by HK Electric and Kong Kong Council of Social Service (HKCSS) to be the Outstanding Third Age Citizens 2015 for their positive and optimistic life attitudes. Having a passion for volunteerism and lifelong learning, Ms. Tong Kit-ha, a toy-packaging worker who pursued tertiary studies after retirement and graduated with merits, better than many younger students , was elected as one of the Outstanding Third Age Citizens. We are honorable to have Ms. Tong sharing with our readers her third-age life experience as well as her feelings as an awardee
UNDERSTANDING THE DETERMINANTS OF BLOCKCHAIN ADOPTION IN SUPPLY CHAINS: AN EMPIRICAL STUDY IN CHINA
This study adopts affordance approach to understand how supply chain managers interpret the possible benefits that can be performed within blockchain-enabled supply chain applications. With a focus on governance efficiency improvement, the impacts of traceability and transparency affordance on uncertainty reduction were examined from the perspective of transaction cost theory in supply chain industry. Partial least squares – structural equation modelling (PLS-SEM) was used to analyze the data collected from 364 experienced supply chain managers in China. The results revealed that traceability affordance exerted significant impacts on environmental and trading partner uncertainty rather than transparency affordance, which in turn affected the adoption intention. This study contributes to the extant literature by embedding transaction cost in blockchain affordances. The findings are useful in guiding practitioners to improve blockchain system design for reducing uncertainties in supply chain environment, leading to a higher adoption rate of blockchain technology
Hong Kong's Mandatory Provident Fund system : a study of the evolution of governance and policy tools
published_or_final_versionPolitics and Public AdministrationMasterMaster of Public Administratio
持續學習,助己助人 : 傑出第三龄人士湯潔霞女士分享
對11位退休人士來說,2015年4月23日是一個尤其令人振奮和值得紀念的大日子。皆因他們當日於香港電燈有限公司 (港燈) 與香港社會服務聯會 (社聯) 合辦的第四屆「傑出第三齡人士選舉2015」中獲獎,其努力向上、積極樂觀的態度與表現得到社會的肯定。
「從事玩具包裝,退休後終身學習,大學圓夢,更勝莘莘學子」為大會對其中一位傑出第三齡人士得獎者湯潔霞女士的描述。湯女士對終身學習以至服務社會都充滿熱誠,我們很高興可邀請她向本通訊之讀者分享她的第三齡生活和得獎感受
Application of tri-colour, dual fusion fluorescence in situ hybridization (FISH) system for the characterization of BCR-ABL1 fusion in chronic myelogenous leukaemia (CML) and residual disease monitoring
<p>Abstract</p> <p>Background</p> <p>We studied the application of the <it>BCR-ABL1 </it>+ 9q34 tri-colour dual fusion fluorescence <it>in situ </it>hybridization (FISH) system in the characterization of fusion signal pattern and the monitoring of residual disease in chronic myelogenous leukaemia (CML). The signal constellation on metaphases with the tri-colour dual fusion system was defined. The knowledge of various signal patterns obtained from the different genetic rearrangements was further applied to the analysis of hybridization signals on interphase nuclei.</p> <p>Methods</p> <p><it>BCR-ABL1 </it>dual colour, dual fusion FISH (D-FISH) was performed on diagnostic samples of 22 CML patients. The tri-colour FISH system was performed on cases that showed aberrant signal patterns other than the classical 1 green (G) 1 orange (O) 2 fusions (F). Using the aqua band-pass filter, random signal overlap in interphase nuclei would be indicated by the presence of an aqua signal (<it>ASS1</it>), while genuine fusion was represented by the absence of the <it>ASS1 </it>signal.</p> <p>Results</p> <p>Using the D-FISH system, the signal patterns could be categorized into 4 groups: group 1 (n = 17) showed the classical 1G1O2F; group 2 (n = 2) showed 2G1O1F indicating <it>ABL1 </it>deletion; group 3 (n = 1) showed 1G2O1F indicating <it>BCR </it>deletion; group 4 (n = 2) with 1G1O1F indicating reciprocal <it>ABL1-BCR </it>deletion. The tri-colour dual fusion system correlated with the D-FISH system for cases with der(9) deletion. The added aqua-labelled <it>ASS1 </it>probe was useful in differentiating random signal overlap from genuine <it>BCR-ABL1 </it>fusion in the interphase cells (group 4).</p> <p>Conclusion</p> <p>Although the D-FISH probe was valuable in establishing the different patterns of aberrant signals and monitoring patients with the classic 2-fusion signals in CML, the tri-colour dual fusion probe should be used for patients with der(9) deletion to monitor response to treatment.</p
Improving the Energy Efficiency of Petrochemical Plant Operations: A Measurement and Verification Case Study Using a Balanced Wave Optimizer
The Chinese petrochemical industry is facing pressure to meet strict targets of energy consumption and carbon emission reductions. Water pumps are the primary equipment used in most chemical and agrochemical industries sectors since water is commonly used for cooling and heating purposes, but these pumps also consume a large amount of energy. Other uses of water pumps in these industries include producing steam for heating, preparing reaction media or absorptive reagents, rinsing products, and distilling. As for the electrical components of the water pump systems, current technologies of variable frequency drives and superconducting transmission lines are unable to increase the energy efficiency of these systems with a fixed load. However, the Balanced Wave Technology (BWT) is offered as a solution to overcome these limitations. In this report, a case study using a BWT optimizer is conducted on a closed loop water circulation system. Two BWTs are added to the individual motor-controlled section of each pump that is being used on the switchboard. For the first time, a detailed example was provided on how to implement option B of the International Performance Measurement and Verification Protocol (IPMVP) in China by evaluating the performance of BWT as an energy conservation measure. The evaluated periods included those of the baseline, post-installation, and actual performance of the optimizers. An average saving of energy of about 10.46% is recorded in a 5-week reporting period. On this basis, that annual electricity saved is estimated to be 66,447.18 kWh, which is equivalent to the emission of 68.94 metric tons of CO2e. This case study demonstrates in detail how option B of IPMVP can be implemented for BWTs applied on pumping systems. In addition to petrochemical production plants, other industries like textile and clothing sections, which are heavy users of water and electrical energy with fixed loads in the production processes of raw materials, fiber, yarn, and fabric, as well as textile-dyeing and final treatment, could benefit from applying this new technology
Do people feel they belong? Socio‐political factors shaping the place attachment of Hong Kong citizens
Hong Kong citizens’ sense of belonging has gone through a period of fluctuation during the period of rapid socio‐political and legal change since the outbreak of the Anti‐Extradition Law Amendment Bill Movement in 2019. This study explored how multiple dimensions of the place attachment of Hong Kong citizens have been shaped by factors associated with these changes. Six socio‐political variables were incorporated into the three dimensions of the person–process–place (PPP) framework. Based on a representative survey of the local population (n = 768), we found that political inclination and identity were significantly associated with the sense of place, with citizens identifying as Chinese and aligning with the pro‐establishment camp showing higher levels of place attachment. Mobility was negatively associated with place attachment, whereas the correlation between attachment and perceptions of the law and legal system was positive. The study has implications for Hong Kong’s current socio‐political and institutional environment and for emigration. It also demonstrates the wider applicability of the PPP framework for identifying and clarifying the various predictors of different dimensions of place attachment
The modulation effect of cognition on mentalization in late-life depression: a study of gaze perception—a potential screening tool for high-risk group of late-life depression
IntroductionImpairment in mentalization is implicated in the development and maintenance of depression. Major depressive disorders showed significant impairment in social cognition and such impairment appears to be positively associated with the severity of depression. Self-referential gaze perception (SRGP), a measurement of mentalization, was predominantly measured in patients with psychosis but rarely examined in late-life depression (LLD).MethodsTo assess the effect of cognition on the interpretation bias of mentalization, 29 LLD patients and 29 healthy controls were asked to judge if various gaze directions were directed to self in SRGP.ResultsPatients with better cognition showed less unambiguous-SRGP bias than those with worse cognitive scores; this difference was not found in healthy controls. Global cognition and executive function contributed to the SRGP rate in patients.ConclusionThe current study is the first study to explore the relationship between cognition and SRGP in the LLD population. Our study findings suggested that the cognitive function of LLD patients may contribute to the modulation of interpretation bias, which in turn underlie the role of SRGP bias. Greater SRGP bias in patients may reflect social cognition deterioration, impairing the social interaction and functioning of LLD patients. This highlights the need for early intervention and cognitive decline identification to facilitate better prognosis and treatment effectiveness; thus, further studies could navigate the potential of SRGP task as a screening tool for high-risk group of LLD likely to develop dementia
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