MIS 301 Introduction to Computer Concepts

Course syllabus for MIS 301 Introduction to Computer Concepts Course description: This course will provide an introduction to the use of computers in business data processing including introductory concepts of computer technology. This will include hands-on experience with Microsoft package applications, focuses on the use of electronic spreadsheet, word processing, database and graphic software

A Quantitative analysis of the value added services produced by digital color printers as perceived by print buyers

This thesis project conducted a market research study of printers as well as print buyers. The digital printing presses that were used are the Xeikon, Indigo, GTO-DI, versus the conventional offset lithographic printing presses. A market analysis was conducted to determine how much a particular job would cost if it were to be printed on any of these presses. These figures are based on different quantities (printing volume) and different time frames (turnaround times). Samples from each press were presented to various print buyers with a questionnaire and scenarios. Based on the results, a break-even analysis between digital printing and offset lithography was conducted. The questionnaire determined how much more print buyers are willing to pay for quicker turn around and also when print buyers would choose digital over offset printing (i.e. type of work). These results clarify many questions regarding cost/benefit ratios for digital printing. Furthermore, this study assists managers of printing firms in their deliberation of the world of digital printing. This analysis provides them with a better vision of the future market for digital printing

MIS 550 Digital Graphics & Communication Systems

Course syllabus for MIS 550 Digital Graphics & Communication Systems Course description: This course challenges the MIS graduate candidates to understand what goes beyond the creation of the creative digital documents and introduces them to new ways of looking at the graphic arts and publishing industry. This course prepares them to handle digital graphic communication from the time the idea is thumb-nailed to the time the piece is mass reproduced. This course enables them to communicate and discuss intelligently technical issues and make informed business decisions. It also allows them to understand the limitations and capabilities of any publishing process. As a result, students will be able to leave the academic world with a strong fundamental understanding to the electronic publishing theory and what goes beyond it. This course enables them to tie the link and fill the gap between both the creative world and the technical/production world