Factors influencing buying behavior of piracy products and its impact to Malaysian market

The primary attempt in this study was to explore the influencing factors of the Malaysian consumers toward the pirated products. To explore these factors, this study has conducted a survey among the Malaysian consumers. The results of the study showed that there is significant relationship between the consumers’ perception and the social influence, personality or believe, pricing and the economy toward the piracy. Results also show that society has strong influence on the consumers’ personality and believes, that leads to grow consumers’ perception. On the other hand, it is revealed that most of the respondents are willing to buy pirated product because cost effective. Since, price plays a key role to convey individuals toward price sensitive, therefore it is important for the marketers or producers to be attentive of pricing. More importantly marketer can decrease the production cost and secondly, they shows intention to reduce their profit margin. To perform all those necessary steps need to set up the price by considering the all income groups. That will help to reducing the consumers’ consumption of pirated goods. Though, there is no doubt about the quality of original products but they should look at the price

Full waveform acoustic data as an aid in reducing uncertainty of mud window design in the absence of leak-off test

Creating a mechanical earth model (MEM) during planning the well and real-time revision has proven to be extremely valuable to reach the total depth of well safely with least instability problems. One of the major components of MEM is determining horizontal stresses with reasonable accuracy. Leak-off and minifrac tests are commonly used for calibrating horizontal stresses. However, these tests are not performed in many oil and gas wellbores since the execution of such tests is expensive, time-consuming and may adversely impact the integrity of the wellbore. In this study, we presented a methodology to accurately estimate the magnitudes and directions of horizontal stresses without using any leak-off test data. In this methodology, full waveform acoustic data is acquired after drilling and utilized in order to calibrate maximum horizontal stress. The presented methodology was applied to develop an MEM in a wellbore with no leak-off test data. Processing of full waveform acoustic data resulted in three far-field shear moduli. Then based on the acoustoelastic effect maximum horizontal stress was calibrated. Moreover, maximum horizontal stress direction was detected using this methodology through the whole wellbore path. The application of this methodology resulted in constraining the MEM and increasing the accuracy of the calculated horizontal stresses, accordingly a more reliable safe mud weight window was predicted. This demonstrates that the presented methodology is a reliable approach to analyze wellbore stability in the absence of leak-off test

Study on consumer perception towards online ticketing in Malaysia

This paper gives a report of a study that investigated peoples‟ perception of online buying tickets (e-ticketing) as well as why some people use this facility while some who do not use it stick to the traditional way to fulfill their needs. In addition, factors such as what inform peoples‟ eagerness and unwillingness to use internet facilities are also examined. The outcome of this research showed a comprehensively integrated framework that can be utilized by policy makers and business enterprises to understand the dynamic relationships among dimensions of perceived risk, user trustworthiness, usefulness, familiarity and confidence. Also, this study considered how price perception and internet security can be utilized to understand the consumers‟ perception. However, further research is needed to examine these factors in Malaysia with additional samples before generalization can be made. Moreover, it is also necessary to review consumers‟ purchasing behavior in making the decision to use the internet as a means of buying online rather than the traditional way

Critical factors for developing brand equity: an empirical investigation in Malaysia

The power of branding is most often powerful than the product itself. Renowned brands like Procter and Gamble paid Richardson-Vicks 2.6 times of its book value. Nabisco was sold for 3.2 times of its book value and General Motors was sold for 3.5 times its book value. Whilst these corporations succeeded in using their brand as a source for their company's worth, others lagged behind, trying to comprehend the real value of branding. This study draws upon past literatures in branding and proposes the use the brand equity concept towards formulating a meaningful plat for a Malaysian Internet service called TMnet, Jaring and Maxis to nest. This study develops a brand equity construct which nestles upon brand concept of functionality, image, perceived quality and brand loyalty. Developing brand equity is not an easy task. Therefore, this study tries to identify the important factors for creating brand equity. Results of this study shows that perceived quality is the most important factor for developing brand equity. The results of this study confirm the significant influence of these four utmost important factors on brand equity. In conclusion, practitioners can derive a better understanding of the activities that are undertaken by these organizations and how the way these activities are being dealt with. Keywords: Functionality, image of brand, perceived quality of brand and brand loyalt

Factors affecting trust in publishing personal information in online social network: An empirical study of Malaysia’s Klang Valley users

Online Social Networking (OSN) is a platform that enables one to socialize over the world online without having to meet anyone physically or face to face. However, privacy in OSN sites is becoming a main concern for users because of the potential threats that come with sharing one’s personal information online. The purpose of our study was to examine the key factors that influence the trust in publishing personal information on Online Social Network (OSN) sites in Malaysia. Primary data were gathered from 201 users comprising university students and working adults residing in the Klang Valley. Five factors were selected to gauge the users’ perception of potential threats , namely, security/privacy of the website, word of mouth of family and friends, functional motives of OSN users, social motives of OSN users and psychological motives of OSN users. Results of the study showed that security/privacy, word of mouth, functional motives and social motives significantly affected the publishing of respondents’ personal information on online social network sites. The implication is that the largest challenge of both now and in the future, in terms of users protecting themselves and their information, will be to find out and understand how to effectively access and change the privacy settings offered by all OSN sites

Factors determinate customer shopping behaviour through Internet: the Malaysian case

This study try to explore factors that are affect shopping behaviour of the customer, how does Internet marketing affect the behaviour of the customer. Factor analysis is used in this study to identify the salient attributes that have impact on consumers’ shopping behaviour about Internet marketing. Since, Factor analysis represents an analytical process of transforming statistical data (as measurements) into linear combinations of variables. In addition, multiple regression model was estimated to anticipate the effects of the explanatory variables. Findings of regression analysis indicated that all four factors such as Internet marketing environment, product characteristics, familiarity and confidence and promotional offer have significant impact on customer intention about Internet marketing. In conclusion, underlying uncertainty of customers as to the security of transaction on the Internet. Customers may not yet be ready for the transactional purposes due to security concern and mentally afraid doing transaction online due to security reason. They believe that online transactions are not secured enough to protect the payment method as disclosure of information