Social networking, social harassment and social policy

This paper reports on the misuse of social networking sites (SNS). It was based on a study of 226 students in UK, Sweden, Turkey and France and a panel survey of 1068 Australian adults. Although only a minority of people experienced social harassment and abuse, the distressing nature of the bad experiences suggested that social marketing was needed on several fronts -self-regulation, regulation, education and personal responsibility - in order to minimise these behaviours.<br /

The influence of marketing logistics networks on organisational performance in Australia and New Zealand

Predictions concerning the influence of traditional and online marketing logistics network competency on organisational performance were tested via structural equation modelling employing a sample of Australian and New Zealand companies. The study finds a significant influence of the use of traditional marketing logistics networks on organisational performance, but that the use of the Web in this regard is yet to have such an influence.<br /

An exploration of the marketing readiness of websites

The aim of the reported study was to assess the marketing readiness of websites using a tool developed from studies in the late 1990s. The research hypotheses suggest that, in line with earlier studies, government websites are more marketing ready than commercial service organisation sites in Australia. The paper reports findings that commercial service organisation websites are not as marketing ready as might be expected. The research hypotheses are partially supported in that Victorian local government websites show evidence of more sophisticated marketing capability than those of commercial service organisations in Australia and that the service organisations sampled are less likely to employ the Web as a marketing channel than local government.<br /

Managing contactability in telephone surveys

The Australian market research industry relies on telephone interviewing as one of its major data collection methods. Through Its LIST initiative, the industry has committed to best practice In research methods in order to address various concerns, especially the decline in response rates for telephone interviews. Response rates are determined by the co-operation of eligible respondents and their degree of contactabllity. The reported study is concerned with the way the industry attempts to manage contactabiIity. A study of fieldwork managers responSible for over 75% of all phone interviews in Australia revealed a limited use of contact enhancing strategies such as longer fieldwork periods and more callbacks. Commercial imperatives for timely surveys and a lack of end-user concern for response rate issues, along with cost issues, were believed to be responsible.<br /

Temporal, aspectual and modal expression in Anindilyakwa, the language of the Groote Eylandt Archipelago, Australia

This thesis provides an empirically driven and theoretically informed examination of temporal, aspectual and modal (TAM) expression in Anindilyakwa, an underdescribed and underdocumented Gunwinyguan language of the Groote Eylandt archipelago, north-east Arnhem Land, Australia. The goals of the thesis are both descriptive and theoretical. The first is to provide a detailed description of some of the core grammatical properties of Anindilyakwa, particularly related to the verbal complex. This descriptive goal is linked to, and builds the infrastructure for, the second goal of the thesis: to provide a theoretically-informed examination of temporal, aspectual and modal expression and interaction in Anindilyakwa, thus contributing towards (and building upon) research in the area of TAM semantics and pragmatics (and their interfaces with morpho-syntax). The original contribution of this thesis lies in the cross-section between theoretically-informed morpho-syntactic, semantic and pragmatic approaches to TAM expression in natural languages, and the exploration and examination of this domain in a fieldwork and language documentation setting: how do underdescribed languages inform our understanding of this domain, and how should we approach the documentation of these concepts in the field? Anindilyakwa is a particularly interesting language to examine in this regard, given the polysynthetic nature and complex morphological make-up and combinatorics of the verb. Inflectionally, TAM expression is realised through the combination of (at least) two discontinuous morphological slots of the verb structure. In addition to the complex morphological combinatorics of the verbal structure, this inflectional system displays widespread aspectuo-temporal underspecification, coupled with a widespread lack of contrastiveness in many of the paradigmatic forms (i.e. syncretism). Thus, unpacking and understanding these inflectional verbal properties, with respect to TAM expression, is where the core of this thesis lies. This comprehensive semantic and morpho-syntactic investigation into the TAM system of Anindilyakwa contributes not only to the description of this underdocumented language, but it also bolsters the representation of understudied (particularly non-European) languages that have received detailed TAM study, ensuring that future cross-linguistic typological work on TAM has access to richer data in a wider sample of the world's languages

Service recovery in a service guarantee context

This study employed a 2 x 2 full-factorial, between-subjects design experiment examining the influence of service failure severity and fix on hotel guests&rsquo; satisfaction following invocation of a service guarantee. The study involved a sample of 130 online panel members. As expected, guests are less dissatisfied following a minor (versus a major) service failure while satisfaction is enhanced when the problem is corrected. Surprisingly, fix has a stronger influence on satisfaction when a severe failure occurs, and satisfaction evaluations are approximately equal regardless of the severity of the failure when the problem is fixed.<br /

The research buyer\u27s perspective of market research effectiveness

This study examines the views of research buyers about the efficacy of market research used within their firms. A sample of research buyers from Australia&#039;s top 1000 companies was asked to evaluate the research outcomes of their most recent market research project in terms of their overall business strategy. Specialist market research buyers (insights managers) believed their commissioned research was very effective. This was in contrast to research buyers in generalist roles who did not believe in the effectiveness of the research outcomes to the same extent. The overarchlng strategic direction adopted by the buyer&#039;s firm did not make a difference to the type of research conducted (,action orientated&#039; vs. &#039;knowledge enhancing&#039;). However, entrepreneurial firms were more likely to rate their research as effective and to have dedicated research buyers generating insights into their markets. The results of this study are inconsistent with earlier studies and indicate that the market research function within Australian firms stili plays an ambiguous role

Notes on some Tasmanian chitons

Some time ago I received from Captain Beddome, of Hobart, several specimens of three species of Chitons, labelled respectively Chiton speciosus, Chiton australis, and Chiton liratus. At the time they came to hand the South Australian forms were engaging my attention, and I at once saw that there must be some mistake in regard to those sent under the names of speciosus and liratus, as they could not be made to answer the original descriptions of those species, but the difficulty of satisfactorily identifying them by reference to the literature at my command compelled me to put them aside for the time being. A few months since some Chitons collected by Dr. Perks at Port Elliot, Encounter Bay, were submitted to me for examination, when I recognised that they were identical with the specimens sent to me by Captain Beddome as Chiton australis, Sowerby, and I so labelled them; further, I exhibited an example before the Royal Society of South Australia as an interesting addition to the molluscan fauna of this colony. Having, however, since had the privilege of studying the exhaustive work of Mr. H. A. Pilsbry on the Polyplacophora (Chitons) as part of Tryon's Manual of Conchology, I found I had been too hasty, and had fallen into the too common snare of accepting a name under which a species is popularly known, and that, instead, the shell was the closely allied Chiton novaehollandiae, of Gray