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    25 research outputs found

    The Relationships among Attributes of Green Product, Benefit and Purchasing Intention

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    Korean Academy of Commodity Science & Technology
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    Determinants of Mobile Gifts Purchasing

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    Korean Academy of Commodity Science & Technology
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    Content Analysis on Sports Sponsorship Studies in Korea

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    Korean Academy of Commodity Science & Technology
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    The Effects of Online Review Volume and Direction on Purchasing Intention: The Moderating Role of Product Type

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    Korean Academy of Commodity Science & Technology
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    The Effects of Sports Sponsorship: A Meta Analysis of Korean Research Findings

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    Korean Academy of Commodity Science & Technology
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    기업 간 관계에서 사회적 책임 활동이 장기지향성에 미치는 영향

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    Korean Academy of Commodity Science & Technology
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    No full text
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    The Impact of Market Knowledge Competence on Differentiation Strategy and New Product Performance

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    Korean Academy of Commodity Science & Technology
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    The Impact of Brand SNS Commitment on Brand Loyalty

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    Korean Academy of Commodity Science & Technology
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    No full text
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    Determinants of Crowd Funding Adoption Intention: An Exploratory Analysis of Gender Difference

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    Korean Academy of Commodity Science & Technology
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    No full text
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    Effect of Perceived Gift Value on Guanxi

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    Publication venue
    Korean Academy of Commodity Science & Technology
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    Field of study
    No full text
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