Preliminary Study of International Students in Malaysia on Perceived University and Destination Image towards Intention to Recommend

The mobility of international students worldwide has grown exponentially over the years. The Malaysian government has similarly aimed to bring in higher number of international students due to the significant economical benefits towards the country development. In task of increasing the number of international students in Malaysia, the images of the country and university plays an important role due to the global competitiveness. Thus, the purpose of this study is to investigate the determinants that lead the international students in choosing their place to further their tertiary education in terms of both country (destination) and university. Destination image was found to be associated with affective image which may affects the intention to recommend this destination to others. Additionally, the individual university image also affects the student’s perception in its enrolment. This study is not without limitation whereby the data collection is still limited and it is recommended to include other constructs for model testing and validation.

To buy or not to buy? Consumers’ attitudes and purchase behavior for organic food in Malaysia

Organic products demand is increasing due to the awareness of the health benefits and nutritional values attached to these produces. However, in Malaysia, the organic industry is relatively small with more than 60% of the organic products being imported from overseas. Given the importance of this niche sector to the agriculture sector, marketers should understand how the consumers make decisions towards organic products. This study investigated the Malaysian organic purchasers on what affects them in their buying intention. The study uses a non-probability volunteer sampling method of 455 respondents using Structural Equation Modeling- Analysis of Moment Structures (SEM-AMOS). Results showed that health consciousness and animal welfare affects purchasing behavior directly and positively. Health consciousness, taste and food safety indirectly affect purchasing behavior while animal welfare does not have the indirect effect. This study seeks to assist organic product marketer in the development of effective marketing strategies for further increase of organic product consumption

Asian consensus on the relationship between obesity and gastrointestinal and liver diseases

10.1111/jgh.13385JOURNAL OF GASTROENTEROLOGY AND HEPATOLOGY3181405-141