A Study of Chinese Students’ Media Dependence on Douyin in Malaysia

This paper uses the “Media System Dependency Theory” proposed by American communication scholars Paul Rockich and Melvin DeFleur as a research framework to investigate the deep-seated reasons for the dependence of Chinese international students on Jitterbug in social media, and to propose countermeasures. Overseas students are an important force for the great rejuvenation of the Chinese nation, and their values will influence the values of the whole society in the future. The international students are in the period of value formation and cognition, so it is very important to grasp the cognition formation in this period. With the advent of the mobile Internet era, short video social media, represented by Jitterbug, has become one of the most popular leisure and entertainment platforms for international students. However, while Jitterbug has brought rich experiences to young people, some negative effects have come along with it. Many international students seem to be inseparable from Jitterbug, gradually developing into a strongly sticky “relationship chimera”. It can be said that tens of thousands of international students not only cannot leave Jitterbug, but also gradually develop a kind of “dependency syndrome”—spending a lot of time and energy indulging in it, experiencing negative effects such as reduced attention span and indifferent interpersonal communication, and becoming doubly dependent on Jitterbug in terms of emotion and behavior. This study aims to examine the effects of the dual dependence on Jitterbug. Therefore, this study hopes to analyze the dependence of international students on Jitterbug as a social media and propose countermeasures to improve the media literacy of international students

Study on Profitable Shared Parking Management Based on Day-to-Day Evolution Model

Parking problems are getting increasingly serious in the urban area. However, the parking spots in the urban area are underutilized rather than really scarce. There is a large number of private spots in the residential areas that have the potential of being shared. Due to its private nature, shared parking is usually operated by a profitable mode. To study the utilization of shared parking and its impact on the morning commute, this paper proposes an evolution model. The supply side is a profit-chasing manager who decides on the selling prices and the business scale, while the demand side refers to travellers who respond to costs and choose the trip mode. By analysing the behaviour (strategy) of both sides, the study covers: 1 - the attraction and competition between parking lots and trip modes, 2 - the utilization and user composition of the parking lots. By inducing two numerical examples, the conclusions are that 1 - managers can achieve maximum profit and optimal allocation through price adjustment and quantity control; 2 - publicity (system cost minimization) and profitability (profit maximization) are consistent under certain threshold conditions; 3 - competition exists between parking lots as well as trip modes; some parking lots are even in short supply; profitable management does not create a market monopoly