THE CHARACTERISTICS OF ENGLISH ADVERTISEMENTS CREATED BY STUDENTS OF BUSINESS ENGLISH CLASS AT PGRI UNIVERSITY SEMARANG. LEMBAGA PENELITIAN DAN PENGABDIAN PADA MASYARAKAT, UNIVERSITAS PGRI SEMARANG

This study investigates the characteristics of English advertisements created by the students of Business English Class at the University of PGRI Semarang. There were 25 students taken as the sample since they had been trained how to analyse and make English advertisement. At the end of the training session, 60 pictures of educational, tourism, and health products were distributed and the students were asked to create their own advertisement under each picture. There were only 30advertisement texts eligible for further analysis. The analysis was done to its lexical aspects, syntactical features as well as its rhetorical devices. The results show that most of the students were able to make their own advertisement texts but most of the words are verb and noun (90%), simple sentence (93%), and only 2 out of 30 advertisement (6.6%) used rhetorical devices. They need more time to practice writing informative and attractive advertisement text. Thus, for the next class session, it is recommended that the lesson materials in the Business English shouldbe divided into two mainstreams: Business Writing and Business Advertisement and each mainstream should be taught for 7 class sessions. By having such division, the students will have an ample time to do some advertisement-text practices

Pengenalan Nursery Rhymes sebagai Media Pembelajaran Bahasa Inggris bagi Guru TK di Kelurahan Sukorejo

Tujuan dari pengabdian masyarakat ini adalah memperkenalkan guru taman kanak-kanak (TK) pada nursery rhymes sebagai media dalam pengajaran bahasa Inggris bagi anak-anak TK. Kegiatan pengabdian ini dilakukan dengan adanya hasil observasi dan survey yang dilakukan oleh tim pengabdian pada beberapa TK di kelurahan Sukorejo-Gunungpati, Jawa Tengah. Survey sebelumnya menungkap bahwa para guru TK masih menggunakan media gambar sederhana dan metode dril dalam memperkenalkan bahasa Inggris ke siswa mereka. Sayangnya, para guru TK tersebut masih melakukan kesalahan dalam pengucapan selama praktik drilling. Untuk itulah, penting untuk mengatasi permasalahan tersebut melalui kegiatan pengabdian kepada masyarakat. Dengan melakukan serangkaian pelatihan, tim pengabdi kepada masyarakat mengajak dua puluh guru TK yang dating dari beberapa TK di Sukorejo untuk berpartisipasi dalam kegiatan ini. Berdasarkan hasil pelatihan yang telah dilaksanakan, para guru TK sangat tertarik pada penggunaan nursery rhymes dalam memperkenalkan bahasa Inggris bagi siswa mereka. Hal ini dikarenakan para guru menganggap bahwa nursery rhymes merupakan media yang sangat tepat dan cocok dengan karakter siswa di TK. Dalam sesi praktik, para guru TK dapat mengimplementasikan bagaimana menggunakan nursery rhymes di kelas mereka. Hal ini menunjukan bahwa kegiatan pengabdian kepada masyarakat berjalan dengan baik

THE CHARACTERISTICS OF ENGLISH ADVERTISEMENTS CREATED BY STUDENTS OF BUSINESS ENGLISH CLASS AT PGRI UNIVERSITY SEMARANG. LEMBAGA PENELITIAN DAN PENGABDIAN PADA MASYARAKAT, UNIVERSITAS PGRI SEMARANG

This study investigates the characteristics of English advertisements created by the students of Business English Class at the University of PGRI Semarang. There were 25students taken as the sample since they had been trained how to analyse and makeEnglish advertisement. At the end of the training session, 60 pictures of educational,tourism, and health products were distributed and the students were asked to createtheir own advertisement under each picture. There were only 30advertisement textseligible for further analysis. The analysis was done to its lexical aspects, syntacticalfeatures as well as its rhetorical devices. The results show that most of the students wereable to make their own advertisement texts but most of the words are verb and noun(90%), simple sentence (93%), and only 2 out of 30 advertisement (6.6%) usedrhetorical devices. They need more time to practice writing informative and attractiveadvertisement text. Thus, for the next class session, it is recommended that the lessonmaterials in the Business English shouldbe divided into two mainstreams: BusinessWriting and Business Advertisement and each mainstream should be taught for 7 class sessions. By having such division, the students will have an ample time to do someadvertisement-text practices