Enterprise Architecture: a snapshot from practice

Enterprise Architecture (EA) has been portrayed as one of the cornerstones of modern IT Governance, with increasing numbers of organisations formally recognising an EA function and adopting EA frameworks such as TOGAF (http://www.opengroup.org/togaf/) (The Open Group Architectural Framework). Many claims have been made of the benefits of EA, yet little is known as to what organisations actually do or evidence of the benefits they accrue through EA. In this paper we report on the results of a small scale survey painting a snapshot of current EA practice in large UK organisations across the private and public sectors. 

Plant Physiology

xviii,682 hal,;ill,;30 c

Customer Analytics Capabilities in the Big Data Spectrum: A Systematic Approach to Achieve Sustainable Firm Performance

Customer analytics plays a vital role in generating insights from big data to improve service innovation, product development, personalization, and managerial decision-making; yet, no academic study has investigated customer analytics capability through which it is possible to achieve sustainable business growth. To close this gap, this chapter explores the constructs of the customer analytics capability by drawing on a systematic review of the literature in the big data spectrum. The chapter\u27s interpretive framework portrays a definitional aspect of customer analytics, the importance of customer analytics, and customer analytics capability constructs. The study proposes a customer analytics capability model, which consists of four principal constructs and some important sub-constructs. The chapter briefly discusses the challenges and future research direction for developing the customer analytics capability model in the data rich competitive business environment