128 research outputs found

    Self-prioritization and perceptual matching: The effects of temporal construal.

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    Recent research has revealed that self-referential processing enhances perceptual judgments - the so-called self-prioritization effect. The extent and origin of this effect remains unknown, however. Noting the multifaceted nature of the self, here we hypothesized that temporal influences on self-construal (i.e., past/future-self continuity) may serve as an important determinant of stimulus prioritization. Specifically, as representations of the self increase in abstraction as a function of temporal distance (i.e., distance from now), self-prioritization may only emerge when stimuli are associated with the current self. The results of three experiments supported this prediction. Self-relevance only enhanced performance in a standard perceptual-matching task when stimuli (i.e., geometric shapes) were connected with the current self; representations of the self in the future (Expts. 1 & 2) and past (Expt. 3) failed to facilitate decision making. To identify the processes underlying task performance, data were interrogated using a hierarchical drift diffusion model (HDDM) approach. Results of these analyses revealed that self-prioritization was underpinned by a stimulus bias (i.e., rate of information uptake). Collectively, these findings elucidate when and how self-relevance influences decisional processing

    8 The Role of Temporal Construal in Online Privacy Behaviors

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    In today’s digital world, corporations and governments can afford to store ever increasing amounts of data about the identities and behaviors of digital actors. By extracting patterns and interpolating future intentions and risks, data owners create an informational asymmetry. When I search for a traditional Lasagna recipe, the search engine is already combining this query with thousands of other queries to project the risk of me getting certain diseases associated with eating fattening foods. Thanks to the search engine, I get to cook a tasty lasagna, but my identity is directly or indirectly, and mostly without my awareness, revealed to marketers, health insurance providers, employers, researchers, and whoever else may profit from my Lasagna bits and bites (cf. Pettypiece and Robertson 2014)
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