Determinants Influencing Knowledge Sharing Behavior A Case Study Among Banking Members in Vietnam

Due to the increasing competition of financial sector, banks are striving for their tangible and intangible benefits. Banks can get the sustainable competitive advantage in the market by enhancing their performance through knowledge sharing behavior. The study aims to evaluate different factors level influencing knowledge sharing behavior among banking members in Vietnam. The model and hypotheses are developed based on quantitative research. Data was collected through self-administered close-ended questionnaire from a sample of 432 banking members. For analysis purpose, SPSS 22 were used to confirm the validity concerns and determine the proposed relationship among selected variables. The output reveals that useage of social media are the strongest influencers of students’ satisfaction, followed by knowledge self-efficacy, management support, knowledge management, social trust and Personal use of IT infrastructure, while Reward System, Bank are found to have no impact on knowledge sharing behavior. This study provides a ‘snapshot’ to the management about the provision of current situation and proposes suggestions to improve the sharing culture within minimum resources to get the sustainable competitive advantage in the market. Keywords: Evaluation, knowledge sharing behavior, knowledge management, banking sector, banking members. DOI: 10.7176/JESD/14-8-02 Publication date: April 30th 202

Factors Affecting Consumers’ Impulsive Purchasing Behavior in Circle K Convenience Stores in Hanoi, Vietnam

Impulsive purchasing behavior has been observed as one of the important studies conducted by marketers and researchers, as impulse buying has become a prevalent phenomenon in every retail format. The study was conducted to assess factors affecting consumers’ impulsive purchasing behavior in Circle K convenience stores in Hanoi, Vietnam. After reviewing a group of previous studies, the authors indicated 05 factors that affected consumers' impulsive purchasing behavior including impulsiveness, instant gratification, visual appeal, promotions and money availability. The study had selected 05 experts in the field of economics to conduct the expert interview. Moreover, the research team had also handed out the questionnaire and received 310 observations. Specifically, Impulsiveness had the strongest influence on the impulsive purchasing behavior of Circle K’s consumers in Hanoi. Keywords: factors, Impulsive purchasing behavior, Circle K convenience stores DOI: 10.7176/JESD/14-8-03 Publication date: April 30th 2023

Factors Affecting Students’ Satisfaction with Economics Universities’ Digital Library Services in Hanoi

The study was conducted to evaluate students’ satisfaction with the current digital library services offered by economics universities in Hanoi. Based on the findings, the study proposed recommendations to improve the falling points in the digital library services of economics universities. This study applies the SERVQUAL model to identify the relationship between SERVQUAL dimensions and library users’ satisfaction, and each dimension has a different effect on satisfaction level. The SERVQUAL scale was edited, and the research model progressed on six factors: Tangibles, Assurance, Empathy, Responsiveness, Reliability, and Perceived Ease of Use. According to the survey results, the research received 462 valid responses from economics university students in Hanoi, which are appropriate for analyzing data. It was concluded that most of the students are fairly satisfied with the digital library services, which can be seen clearly through the six dimensions above. Specifically, Reliability had the highest impact on satisfaction (22.03%), followed by Assurance (18.99%), Empathy (17.22%), Perceived Ease of Use (16.71%), Responsiveness (13.42%), and Tangibles (11.65%). The research model and study might be useful and provide insights and recommendations for other research on digital libraries or other services. Keywords: digital library services, economics universities, student satisfaction DOI: 10.7176/JEP/15-4-03 Publication date:March 31st 202

Factors Affecting the Intention to Adopt Digital Banking Applications in Personal Financial Management: The Case of University Students in Hanoi, Vietnam

Today, with technology advancing rapidly, digital banking apps (DBAs) include features for making payments and keeping track of expenses. In other words, users can see their finances clearly from a general overview to detailed breakdowns of what they spend. This helps manage their money better by keeping an eye on their spending habits and making adjustments as needed. The study aims to evaluate different factors influencing the intention to utilize digital banking apps for managing personal finances. The model and hypotheses are developed based on quantitative research. Data was collected through self- administered close-ended questionnaire from a sample of 416 university students in Hanoi, Vietnam. For analysis purposes, SPSS 20 was used to confirm the validity concerns and determine the proposed relationship among selected variables. The output reveals that Perceived trust has the greatest impact, followed by Hedonic motivation, Personal behavioral control, Attitude, Perceived usefulness and Perceived ease of use while Perceived risk is found to have no impact on intention to use digital banking apps of university students. This study provides a ‘snapshot’ to the management about the provision of current situation and proposes suggestions to promote the use of digital banking applications and use them effectively for students' personal financial management. Keywords: Intention, digital banking applications, personal financial management. DOI: 10.7176/EJBM/16-2-01 Publication date:March 31st 202