What\u27s Money Got to Do With It: Robers v. United States and Collateral under the Mandatory Victims Restitution Act of 1996

This commentary previews an upcoming Supreme Court case, Robers v. United States. The Supreme Court will have the opportunity to resolve a major circuit split concerning how to value restitution owed to victims of mortgage lending fraud. Specifically, the court will determine whether the value of collateral mortgage property at the time of foreclosure is used to offset how much restitution fraudulent borrowers owe their victims, or whether the value of only the actual cash proceeds received from foreclosure of the property is used to offset restitution

PBRL 3421: Public Relations Writing (Syllabus)

Course Description: Emphasis on communication tactics; plan, write, and produce public relations tools; audience and media selection; print and electronic media

BRANDING A UNIVERSITY THROUGH AN EXPERIENCE: AN AUDIT OF JOHN CARROLL UNIVERSITY’S COMMUNICATION TOUCH POINTS

This project was designed to compare branding and higher education literature to determine how a higher educational institution can generate brand loyalty and brand advocates through a process of managed communication touch points. John Carroll has received national recognition for their academic programs and has been regarded by many alumni as a great university experience. Therefore, an audit of John Carroll University’s communication efforts will demonstrate a comparison between the university’s communication process and the research, to determine how exactly brand loyalty is generated at a small, private, Jesuit university. The literature review will serve as a “best practices” guide. The second section of the paper, the audit, will address the components, touch points, and interactions that John Carroll students encounter over the course of their undergraduate experience. The audit will analyze the content of communication materials and apply field study methods, such as interviews to serve as qualitative research. An analysis of John Carroll’s communication timeline in comparison with the literature, will determine where the university falls in relation to the “best practices” research. To conclude this project, strengths of the university’s brand advocacy tactics will be addressed along with suggestions regarding future research that could increase John Carroll’s consumer base