Google\u27s Technology Strategy

Google Inc. is a multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its Ad Words program. The company was founded in January 1996 by two Stanford students Larry Page and Sergey Brin and was first incorporated as privately held company on September 4, 1998. Its initial public offering followed on August 19, 2004. Google’s mission is to organize the world’s information and make it universally accessible and useful. This describes what the company actually plans to do on a day-by-day basis. By using its proprietary search technology and other internet based services and products, Google does help to organize information and make it both more accessible and more useful. Larry and Brin first started a simple search engine, Backrub in 1996 which based its search results on the number of “back links” pointing to a given web site. Backrub was unique as it was designed to work in a network of low-end PCs instead of expensive mainframes used by major search engines of the day. By 1998, Larry and Sergey tried to sell their technology but ended up having no takers. They moved out of the dorm and wrote a business plan. With the help of Bechtolsheim, one of the founders of Sun Microsystems, Google Inc. was born. Thus company thus started, has grown rapidly over the years becoming a market leader in the Search industry. Google runs over one million servers in datacenters around the world and processes over one billion search requests and about twenty-four petabytes of user –generated data every day. This rapid growth has triggered a chain of products, acquisitions and partnerships beyond the company’s core search engine. The company offers productivity software such as Gmail, social networking tools such as Orkut, Google Buzz, browser such as Google Chrome, the Picasa photo organization and editing application, Google Talk instant messaging application, Android mobile phone operating system, YouTube, Blogger and much more. Since its incorporation, Google continues to grow and its stock continues to rise from its initial price of $100/share to a high close of$704.79/share in October 2007. It has since dropped to $573/share as of December 2010, but still remains significantly higher. Google has a current market share of 66 percent in USA and 86 percent globally, thus is clearly a market leader. However, the dominant market position of Google\u27s services has led to criticism of the company over issues including privacy, copyright, and censorship

Implementation of Companywide Project Management System: Beyond Brain, An Artificial Intelligence Company

Beyond Brain, Inc. is an Artificial Intelligence (AI) Research and Development Company that provides consulting and custom Product development services to the world. It develops linguistic and artificial intelligence (AI) software providing a full line of document recognition, document conversion, and data capture technologies and products. Beyond Brain, Inc. is an US based firm which was formed on January 2006 as research focused company with 10 smart people. In mid 2007 the company transitioned from a research focus to practical implementation and now (as of November 2008) has 40 full‐time members who in a relatively short time ‐ operating on a modest budget ‐ have made significant headway towards company goals. The annual revenue of the company hits around 2 million dollars. Along with good establishment, the company is still in an intense engineering and development phase geared towards better commercialization all over the world. The overall number of users of Beyond Brain’s product and technology exceeds 1 million people all over the world (according to the internal business research). Most Beyond Brain’s products are developed in Beyond Brain, Inc. Headquarters in Portland, Oregon