11 research outputs found

    Corporate Judo

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    Corporate judo is an innovative approach to increased growth, market share, and profitability. In this paper the authors present a framework for applying judo to competitors that have recently undergone a merger, acquisition, downsizing, or restructuring. Case study data illustrate the potential benefits of corporate judo. The authors conclude by discussing some implications of the framework for competitive theory and practice.Peer Reviewedhttp://deepblue.lib.umich.edu/bitstream/2027.42/69071/2/10.1177_105649269653013.pd
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