1 research outputs found
Brand tribalism in technology and sport: determinants and outcomes
- Author
- A Decrop
- A Mehrabian
- A Peña de la
- AE Randel
- AH Kerr
- AHY Hon
- AJ Elliot
- AM Muniz Jr
- B Carroll
- B Cova
- B Cova
- B Cova
- B Cova
- B Cova
- B Jurisic
- B Parker
- BA Watkins
- BM Ruf
- C Fornell
- C Goulding
- C Veloutsou
- CS Koberg
- CT Allen
- D Amyx
- D Sprott
- D Torchia
- D Watson
- D Zou
- DB Holt
- DC McClelland
- DC McClelland
- DG Winter
- DH Goh
- DJ MacInnis
- E Närvänen
- H Syrjälä
- H Zhao
- HA Taute
- HA Taute
- HA Taute
- HA Taute
- HA Taute
- Harry A. Taute
- HJ Schau
- I Black
- I Soscia
- J Aaker
- J Choi
- J Elster
- J Füller
- J Kunz
- J Raynaud
- JA Ruth
- JD Goldstein
- JE Mathieu
- Jeremy J. Sierra
- JH Holmes
- JH McAlexander
- JJ Brakus
- JJ McHenry
- JJ Sierra
- JJ Sierra
- JS Chun
- JW Brehm
- JW Schouten
- K Jun Woo
- KC Husemann
- L Bergkvist
- L Hu
- L Ruane
- M Chang
- M Fetscherin
- M Maffesoli
- M Relling
- M Thomson
- M Yoshida
- M Yoshida
- MA Jones
- MB Holbrook
- MD Sahlins
- MF Luce
- MK Luedicke
- ML Richins
- ML Schroth
- ML Schroth
- MR Hyman
- MT Pham
- MT Pham
- N Albert
- N Michaelidou
- N Schwarz
- N Schwarz
- P Dionisio
- P Henry
- PJ Schoemaker
- PM Podsakoff
- R Adaval
- R Batra
- R Heath
- R Swenson
- RA Peterson
- RJ House
- RL Gruner
- RM Steers
- RM Steers
- RP Bagozzi
- RS Winer
- RV Kozinets
- S Bellezza
- S Fournier
- S McQuitty
- S Swanson
- SB MacKenzie
- SR O’Sullivan
- SS Babalola
- SV Helm
- T Özbölük
- TC Thomas
- UR Orth
- V Madupu
- VA Badrinarayanan
- WJ Havlena
- Y Liu
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- Field of study