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    46 research outputs found

    Brand Strategies for Urban Renaissance

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    Faculty of Commerce, Kansai University
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    Kansai University Repository

    Countersegmentation Strategy and Matching-Cost Advantage

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    關西大學商學會
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    Kansai University Repository

    On the two Revised M&H Models

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    關西大學商學會
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    Kansai University Repository

    The rise and fall of the Snow Brand

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    關西大學商學會
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    長砂賓教授古稀記念特
    Kansai University Repository

    [Book Review] Yoshihiro Nakata, Revolution in Marketing

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    關西大學商學會
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    Kansai University Repository

    VMS Theory and "Transaction Costs Paradigm"

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    關西大學商學會
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    Kansai University Repository

    Concept of Differential Advantage and Matching Level

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    關西大學商學會
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    創立百周年記念　特
    Kansai University Repository

    Howard Model of Consumer Behavior and "Behavioral" Development

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    關西大學商學會
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    Kansai University Repository

    Matching and Some Problems in Product Planning (1)

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    關西大學商學會
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    Kansai University Repository

    [Book Review] Yoshihiro Nakata, Marketing Strategy and Competition

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    關西大學商學會
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    Kansai University Repository
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