34 research outputs found

    Primary pigmented nodular adrenocortical disease presenting with a unilateral adrenocortical nodule treated with bilateral laparoscopic adrenalectomy: a case report

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    <p>Abstract</p> <p>Introduction</p> <p>Primary pigmented nodular adrenocortical disease is a rare cause of adrenocorticotropic hormone-independent Cushing's syndrome. We report an uncommon primary pigmented nodular adrenocortical disease case presenting with a unilateral adrenocortical nodule and provide a brief overview of the existing literature.</p> <p>Case presentation</p> <p>A 27-year-old Caucasian woman was admitted to our Department with adrenocorticotropic hormone-independent Cushing's syndrome. Its cause was initially considered a left adrenocortical adenoma based on computer tomography imaging. The patient underwent left laparoscopic adrenalectomy and histological examination revealed pigmented micronodular adrenal hyperplasia. Evaluation for the presence of Carney complex was negative. Six months later recurrence of hypercortisolism was documented and a right laparoscopic adrenalectomy was performed further establishing the diagnosis of primary pigmented nodular adrenocortical disease. After a nine-year follow-up there is no evidence of residual disease.</p> <p>Conclusions</p> <p>Even though primary pigmented nodular adrenocortical disease is a rare cause of Cushing's syndrome, it should be included in the differential diagnosis of adrenocorticotropic hormone-independent Cushing's syndrome, especially because adrenal imaging can be misleading mimicking other adrenocortical diseases. Bilateral laparoscopic adrenalectomy is the preferred treatment in these subjects.</p

    Marketing orientation : a powerful, and fruitful, competitive edge for industrial marketers

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    Marketing orientation, still an intriguing concept to many, carries the pledge of superior company performance through the satisfaction of customers’ needs. Particularly in the industrial markets this, intuitively, sounds even more sensible as the relations and the interfaces between producers and end-users are, when compared to the consumer markets, more direct and complex. In this paper the authors, drawing conclusions from an empirical investigation, show that this relationship does really exist and, in the case of industrial markets, building a marketing orientation it is indeed catalytic for the company’s performance rendering marketing orientation an extremely significant basis for building a competitive advantag

    What does marketing orientation mean in practice? some empirical evidence

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    This paper provides some empirical evidence as to what marketing orientation means in practic

    Information and communication technologies’ adoption : scenarios for success and failure

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    Building on existing literature, this study identifies four different ICT adoption scenarios or conditions based on ICT adoption initiators, ICT adoption motivations, ICT characteristics, organizational environment, and competitive environment and ICT adoption outcome

    Exploring the relationship between task environment and market orientation adoption

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    This paper looks at the relationship between task environment and market orientation adoptio

    Market orientation development : a comparison of industrial vs. consumer goods companies

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    While significant empirical work exists around the conceptualization of the notion of market orientation (MO), as well as its relation to company performance, little empirical work has attempted to depict the actual steps a company has to take in order to increase its adaptability to market situation and, thus become market oriented. Furthermore, no empirical work has attempted so far to investigate the degree of MO between companies producing consumer goods vs companies producing industrial goods. By examining a number of research propositions, this paper attempts to investigate the marketing practices of consumer goods producers vis-Ă -vis the practices of companies that participate in industrial markets and to discriminate industrial from consumer goods companies based on their marketing practices and MO adoption profile

    Company and market correlates of marketing orientation development : an empirical investigation

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    This paper provides an empirical investigation of company and market correlates of marketing orientation developmen

    Marketing orientation and company performance : a comparative study of industrial vs. consumer goods companies

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    Marketing orientation, still an intriguing concept for many, carries the pledge of superior company performance through the satisfaction of customer's needs. This article draws conclusions from an empirical investigation showing that this relationship does really exist and, in the case of industrial markets, building a marketing orientation it is indeed a significant contributor to the company's performance

    Company performance. Does marketing orientation matter?

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    This paper looks at company performance and asks does marketing orientation matter
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