Going to the exclusive show : exhibition strategies and moviegoing memories of Disneys animated feature films in Ghent (1937-1982)

This is a case study of the exploitation and experience of Disney's animated feature films from the 1930s to the 1980s in Ghent (Belgium). It is a historical study of programming practices and financial strategies which constructed childhood memories on watching Disney. The study is a contribution to a historical understanding of the implications of global distribution of film as cultural products and the counter pull of localism. Using a multi-method approach, the argument is made that the scarce screenings were strategically programmed to uplift the moviegoing experience into something out of the ordinary in everyday life. Programming and revenue data characterize the screenings as exclusive and generating high intakes. Consequently, the remembered screenings did not exhale an easy accessible social status nor an image of pervasiveness of popular childhood film, contradictory to conventional accounts of Disney's ubiquity in popular culture

Demonizing in Children’s Television Cartoons and Disney Animated Films

The purpose of this study was to assess the prevalence of demonizing in the two major media that young children use (television and movies). Two content analyses were conducted using the animated feature films (n = 34) of the Walt Disney Company and after-school cartoons (n = 41). Each was coded for the modeling of the use of "evil" words when referring to a person, e.g., monster, devil, demon, wicked. Seventy-four percent of the Disney films contained "evil" references, with an average of 5.6 references per film. Forty-four percent of the after-school cartoons contained "evil" references, with an average of one per cartoon. The results are discussed within the context of children's repeated exposure to popular animated movies and cartoons and their learning to demonize people who engage in perceived "bad" behaviors. © Springer Science+Business Media, Inc. 2006