L' hypothèse de l'espérance d'utilité en assurance

PARIS-DAUPHINE-BU (751162101) / SudocSudocFranceF

Assessment of a mobile Educational Coaching App : Exploring Adoption Patterns and Barriers in France

International audienc

Cross-Cultural Effects in Adoption Patterns of a Mobile Coaching Service for Studies : A Comparison Between France and Mexico

International audienceThis study applied an adoption model, inspired by the technology acceptance model (TAM) and multipurpose information appliances adoption model (MIAAM), to compare key variables explaining adoption patterns of a mobile coaching app that guides and encourages students via a technologybased platform. This article constitutes a pioneer effort to compare adoption behaviors across a developed country and an emerging country (France and Mexico) with differences in level of use of mobile apps. A multi-group structural equation modelling approach was used to test the causal structure of the conceptual model. Results confirmed significant differences and similarities across samples and identified critical factors. Perceived usefulness was found to be the most important driver with mediating effects. Organizations implementing coaching services with an improved perceived usefulness could boost their adoption rates

Behavioural intention to use a contact tracing application: The case of StopCovid in France

International audienc