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1 research outputs found
Consumer Responses to Product Placement in Television Sitcoms: Genre, Sex, and Consumption
Author
Alch Mark
Amatangelo A
+39 more
Andrew TNorman
Angrisani Carol
Barthes Roland
Bleich David
Boush David M
Bristor Julia M
Brown Stephen
Chang Jennifer E
Christopher PPuto
Davila Arlene
Deighton John
Feuer Jane
Fischer Eileen
Freud Sigmund
Giles Jeff
Glenda Shaw‐Garlock
Gould Stephen J
Gupta Pola B
Gupta Pola B
Hirschman Elizabeth C
Holland Norman
Kates Steven M
Lauzen M
Lavin Marilyn
Mangleburg Tamara F
Russ Joanna
Russell Cristel A
Schweickart Patricinio P
Solomon Michael R
Solomon Michael R
Stern Barbara B
Stevens Lorna
Thau Richard
Thompson Craig J
Thompson Craig J
Tueth M
Wells William D
Welter Barbara
Zaichkowsky Judith Lynne
Publication venue
'Informa UK Limited'
Publication date
Field of study
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