Hepatitis C Virus Testing and Linkage to Care in North Carolina and South Carolina Jails, 2012–2014

We evaluated a hepatitis C virus (HCV) testing and linkage-to-care post-release program among detainees of small- to medium-sized jails in North Carolina and South Carolina as part of the Hepatitis Testing and Linkage to Care initiative

Integration And New Product Development Success: The Role Of Formal And Informal Controls

The authors test a model that suggests that new product success is a function of the relational norms and integration between marketing and R&D.  Integration and norms are influenced by formal controls such as centralization and formalization.  The findings from a survey of 152 product managers demonstrate the importance of promoting collaborative relationships between R&D and marketing. The study found positive relationships between collaborative relationships and the creation of successful new products.  The study also found that such relationships can be fostered by decentralizing decision making and clarifying the roles of new product development personnel

Adolescent Response To Anti-Drug P:ublic Service Announcements: A Segmentation Approach

The research reported in this article focuses on segmenting the adolescent audience for anti-drug PSAs according to propensity for drug use and reaction to anti-drug PSAs. Four dimensions of the personality trait sensation seeking are utilized to differentiate adolescents with regard to actual use and intentions to use drugs as well as reactions to anti-drug PSAs. The results of the research indicate that one dimension in particular, disinhibitionism, is positively linked to both use and intention to use drugs. Additionally, adolescents with higher levers of disinhibitionism tend to react more negatively to anti-drug PSAs