54 research outputs found
Self-other agreement for improving communication in libraries and information services
Purpose
– This paper aims to examine the Self-Other Agreement between leaders and employees in the sector of Libraries and Information Services (LIS) to construct a sustainable and strategic communicational process among library directors and staff.
Design/methodology/approach
– A sample of 135 leaders-employees of 17 organisations of LIS in more than five countries answered on a quantitative methodological research instrument in a multiplicity of variables. Statistical analysis of independent samples t-test was used to testify our research hypotheses.
Findings
– Results indicated that there is a difference in means between the two independent samples (leaders-employees). There are library leaders who rate themselves quite high, and there are employees who rate their leaders with lower evaluations.
Research limitations/implications
– This research extends and improves the matter of Self-Other Agreement in the sector of LIS through the collection of data that indicated a possible gap of communication and trustworthiness between leaders and employees.
Practical implications
– Regardless of the difference or the consensus of ratings among leaders and employees, the results of this research could be served as a stimulus plus as a starting point for library leaders by correcting or developing relations of communication and trustworthiness between them and their followers.
Originality/value
– Self-Other Agreement is one of the major factors that positively or negatively affect the overall operation of the organization in the way a leader could perceive the additional feedback. In the sector of LIS, the study of Self-Other Agreement is a rich and unexplored research area which deserves further analysis
Modeling the Scientific Dimension of Academic Conferences
AbstractThe rapid spread of the Internet and the growing trend towards research are the leading factors and strong springboards, for the Industry of conference organizations, to proceed with further development. With the increase of shareholding in organizing events, the environment has become very complex. The Conference Organizing Committee is challenged to define a wide range of factors, in order to better serve the needs and objectives of the Conference.The main topic of this research is the study and modeling of the scientific dimension of Academic Conferences. We studied and recorded the basic procedures that govern the organization of scientific conferences. These are the procedures that affect the way that scientific conferences are conducted and eventually of course, the success or failure of those. Our research is engaged in the scientific aspect of these conferences, as the majority of the participants are scientifically renowned academics
Self-other agreement for improving communication in libraries and information services
Purpose
– This paper aims to examine the Self-Other Agreement between leaders and employees in the sector of Libraries and Information Services (LIS) to construct a sustainable and strategic communicational process among library directors and staff.
Design/methodology/approach
– A sample of 135 leaders-employees of 17 organisations of LIS in more than five countries answered on a quantitative methodological research instrument in a multiplicity of variables. Statistical analysis of independent samples t-test was used to testify our research hypotheses.
Findings
– Results indicated that there is a difference in means between the two independent samples (leaders-employees). There are library leaders who rate themselves quite high, and there are employees who rate their leaders with lower evaluations.
Research limitations/implications
– This research extends and improves the matter of Self-Other Agreement in the sector of LIS through the collection of data that indicated a possible gap of communication and trustworthiness between leaders and employees.
Practical implications
– Regardless of the difference or the consensus of ratings among leaders and employees, the results of this research could be served as a stimulus plus as a starting point for library leaders by correcting or developing relations of communication and trustworthiness between them and their followers.
Originality/value
– Self-Other Agreement is one of the major factors that positively or negatively affect the overall operation of the organization in the way a leader could perceive the additional feedback. In the sector of LIS, the study of Self-Other Agreement is a rich and unexplored research area which deserves further analysis
Big Data Contribution in Desktop and Mobile Devices Comparison, Regarding Airlines’ Digital Brand Name Effect
Rising demand for optimized digital marketing strategies has led firms in a hunt to harvest every possible aspect indicating users’ experience and preference. People visit, regularly through the day, numerous websites using both desktop and mobile devices. For businesses to acknowledge device’s usage rates is extremely important. Thus, this research is focused on analyzing each device’s usage and their effect on airline firms’ digital brand name. In the first phase of the research, we gathered web data from 10 airline firms during an observation period of 180 days. We then proceeded in developing an exploratory model using Fuzzy Cognitive Mapping, as well as a predictive and simulation model using Agent-Based Modeling. We inferred that various factors of airlines’ digital brand name are affected by both desktop and mobile usage, with mobile usage having a slightly bigger impact on most of them, with gradually rising values. Desktop device usage also appeared to be quite significant, especially in traffic coming from referral sources. The paper’s contribution has been to provide a handful of time-accurate insights for marketeers, regarding airlines’ digital marketing strategies
Harvesting Crowdsourcing Platforms’ Traffic in Favour of Air Forwarders’ Brand Name and Sustainability
In the modern digitalised era, the total number of businesses and organisations utilising crowdsourcing services has risen, leading to an increase of their website traffic. In this way, there is plenty of space for marketers and strategists to capitalise big data from both their own and the crowdsourcer’s websites. This can lead to a comprehension of factors affecting their brand name, sustainability (gross profit) and consequently visitor influence. The first of the three staged contexts, based on web data, includes the retrieval of web data analytics and metrics from five air forwarding and five crowdsourcing websites in 210 observation days. At stage two, we deployed a diagnostic-exploratory model, through Fuzzy Cognitive Mapping (FCM), and in the last stage, an Agent-Based Model is deployed for data prediction and simulation. We concluded that crowdsourcing referral traffic increases air forwarders’ top 3 keywords volume, and decreases social traffic and total keywords volume, which then boosts their global web rank and gross profit. The exact opposite results occur with crowdsourcing search traffic. To sum up, the contribution of this paper is to offer realistic and well-informed insights to marketers about SEO and SEM strategies for brand name and profit enhancement, based on harvesting crowdsourcing platform traffic
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