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1 research outputs found
A mathematical model of the effect of subsidy transfer in cooperative advertising using differential game theory
Author
A Chutani
A Chutani
+43 more
A Prasad
F Carmichael
FE Webster
G Aust
GE Fruchter
GE Kimball
H Yu
IK Geckil
J Huang
J Zhang
J Zhang
JR Taylor
M Bergen
M Nerlove
M Seyedesfahani
MAMA Kermani
MG Nagler
ML Vidale
PA Naik
PD Berger
PE Ezimadu
PK Chintagunta
PK Chintagunta
PK Chintagunta
Q Zhu
R McCain
RP Dant
S Dutta
S Ghadimi
S Jørgensen
S Jørgensen
S Jørgensen
S Karray
S Karray
S Wang
SG JaliliNaini
SP Sethi
SP Sethi
T Xiao
X He
X He
Y He
Z Huang
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
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