1 research outputs found
Regulating Emotions in Advertising: Examining the Effects of Sadness and Anxiety on Hedonic Product Advertisements
- Author
- Andrade Eduardo B.
- Andrade Eduardo B.
- Aylesworth Andrew B.
- Babin Barry J.
- Baumeister Roy F.
- Bower Geffrey H.
- Chaudhuri A.
- Cialdini Robert J.
- Clark Margaret S.
- Edell Julie
- Epstein Seymour
- Faseur Tine
- Fredrickson
- Fredrickson Barbara
- Frijda Nico.
- Garg Nitika
- Gross James
- Heath Robert
- Heath Robert.
- Hertenstein Matthew J.
- Holbrook Morris B.
- Holbrook Morris B.
- Huang Ming-Hui.
- Isen Alice M.
- Isen Alice M.
- Isen Alice M.
- Isen Alice M.
- Izard Carroll.
- Kacen Jacqueline J.
- Lambert Wallace E.
- Larsen Steen F.
- Lazarus Richard S.
- Lerner Jennifer S.
- Lewis M.
- Lewis M.
- Link Gordon L.
- Louro Maria J.
- Luce Mary Frances
- Luna David
- Luna David
- Marian Viorica
- Meadowcraft J. M.
- Mick David G.
- Morales Andres
- Morris William N.
- Noriega Jaime
- Poels Karolien
- Raghunathan Rajagopal
- Ramanthan Suresh
- Richins Marsha L.
- Rottenberg Jonathan
- Royo-Vela Marcela.
- Russell Cristel Antonia
- Schwarz Norbet
- Schwarz Norbet
- Shimp Terence A.
- Smith Craig A.
- Tavassoli Nader.
- Tomkins Silvan.
- Voss Kevin E.
- Wegener Duane T.
- Williamson Mick.
- Winograd Eugene
- Publication venue
- 'Informa UK Limited'
- Publication date
- Field of study