What is the role of the film viewer? The effects of narrative comprehension and viewing task on gaze control in film

Film is ubiquitous, but the processes that guide viewers' attention while viewing film narratives are poorly understood. In fact, many film theorists and practitioners disagree on whether the film stimulus (bottom-up) or the viewer (top-down) is more important in determining how we watch movies. Reading research has shown a strong connection between eye movements and comprehension, and scene perception studies have shown strong effects of viewing tasks on eye movements, but such idiosyncratic top-down control of gaze in film would be anathema to the universal control mainstream filmmakers typically aim for. Thus, in two experiments we tested whether the eye movements and comprehension relationship similarly held in a classic film example, the famous opening scene of Orson Welles' Touch of Evil (Welles & Zugsmith, Touch of Evil, 1958). Comprehension differences were compared with more volitionally controlled task-based effects on eye movements. To investigate the effects of comprehension on eye movements during film viewing, we manipulated viewers' comprehension by starting participants at different points in a film, and then tracked their eyes. Overall, the manipulation created large differences in comprehension, but only produced modest differences in eye movements. To amplify top-down effects on eye movements, a task manipulation was designed to prioritize peripheral scene features: a map task. This task manipulation created large differences in eye movements when compared to participants freely viewing the clip for comprehension. Thus, to allow for strong, volitional top-down control of eye movements in film, task manipulations need to make features that are important to narrative comprehension irrelevant to the viewing task. The evidence provided by this experimental case study suggests that filmmakers' belief in their ability to create systematic gaze behavior across viewers is confirmed, but that this does not indicate universally similar comprehension of the film narrative

Using puns to study contextual influences on lexical ambiguity resolution: evidence from eye movements

Participants’ eye movements were monitored while they read sentences containing biased homographs in either a single-meaning context condition that instantiated the subordinate meaning of the homograph without ruling out the dominant meaning (e.g., “The man with a toothache had a crown made by the best dentist in town”) or a dual-meaning pun context condition that supported both the subordinate and dominant meanings (e.g., “The king with a toothache had a crown made by the best dentist in town”). In both of these conditions, the homographs were followed by disambiguating material that supported the subordinate meaning and ruled out the dominant meaning. Fixation times on the homograph were longer in the single-meaning condition than in the dual-meaning condition, whereas the reverse pattern was demonstrated for fixation times on the disambiguating region; these effects were observed as early as first-fixation duration. The findings strongly support the reordered access model of lexical ambiguity resolutio

From eye movement to cognition: Toward a general framework of inference comment on Liechty et al., 2003

hidden Markov model, stochastic modeling, Bayesian estimation, HMM classification,