Consumer Marketing and the Airline Industry

The fundamentals of consumer marketing as applied to the airline industry are considered. An attempt is made to boil down the mystique and jargon which frequently surround the subject of marketing. Topics covered include: (1) The marketing concept; (2) consumer expectations from airlines; (3) planning of marketing strategy; and (4) the roles of advertising, sales, and middlemen

Quantitative micro-luminescence analysis of lunar surface material

Quantitative microluminescence analysis of lunar glasses and fine

Quantitative micro-luminescence and related studies of fine and/or glassy lunar surface materials

Papers on Raman and soft X-ray spectroscopy of lunar glasses and electron microscopy of lunar fines are presented. Individual particles of glasses from Apollo 11, 12, 14, and 15 samples were analyzed separately. Silicon emission shifts vary between parent rock types and can be interpreted as a range of Si-O distances from 1.612 to 1.637 A. Aluminum emission shifts relate to the amount of 4- and 6-coordinated Al in the glass. Raman spectra show broadened bands. Certain bands recur in many specimens and relate to the main normative minerals for the glass bulk composition, olivine, pyroxene, and anorthite. Quantitative size and shape analyses were carried out on six Apollo 14 and 15 samples of fines by computer evaluation of scanning electron microspace images. For the size range of 0.50 to 30 micron diameter, the distributions are log-normal on a number count basis. Aspect ratios range from 0.1 to 1.0 with an average value of about 0.6. The aspect ratios and a shape complexity factor vary only slightly among the samples

Maximal closed subroot systems of real affine root systems

We completely classify and give explicit descriptions of the maximal closed subroot systems of real affine root systems. As an application we describe a procedure to get the classification of all regular subalgebras of affine Kac Moody algebras in terms of their root systems

Real-time flutter identification

The techniques and a FORTRAN 77 MOdal Parameter IDentification (MOPID) computer program developed for identification of the frequencies and damping ratios of multiple flutter modes in real time are documented. Physically meaningful model parameterization was combined with state of the art recursive identification techniques and applied to the problem of real time flutter mode monitoring. The performance of the algorithm in terms of convergence speed and parameter estimation error is demonstrated for several simulated data cases, and the results of actual flight data analysis from two different vehicles are presented. It is indicated that the algorithm is capable of real time monitoring of aircraft flutter characteristics with a high degree of reliability

FEDERAL ENVIRONMENTAL POLICY: A SUMMARY OVERVIEW

The National Environmental Policy Act (NEPA), which was signed into law on January 1, 1970, has come to be regarded as the first major piece of federal legislation to call for comprehensive attention to environmental concerns in the United States. During the two decades following enactment of NEPA, Congress adopted and then refined major legislation on nearly every aspect of environmental quality concerns: air pollution, water pollution, drinking water quality, hazardous waste management, wildlife protection, pesticide use, and several related problem areas. Current arguments for environmental regulatory reform are a phase in the continuing evolution of this body of federal environmental policy.Environmental policy, Environmental regulation, Regulatory reform, Environmental Economics and Policy,