2 research outputs found
Making Customer Satisfaction Measurement Work: Commitment, Capabilities, and Consequences
- Author
- A Griffin
- B Edvardsson
- B Roberts
- B Schneider
- Bruce Clark
- C D Ittner
- C Jeanes
- D M See
- D Rigby
- D Rigby
- E Adapted From
- E W Anderson
- F For Example
- Fornell Anderson
- Griffin
- Griffin
- Griffin
- J C Narver
- J T Mentzer
- James Mac See
- K T See
- K Thomson
- Keiningham
- Kordupelski
- M S Garver
- Mentzer
- Morgan Piercy
- N A Morgan
- N F Piercy
- N F Piercy
- Narver
- Neil A. Morgan
- Nigel Piercy
- R E Kordupleski
- R F See
- R S Kaplan
- R Winer
- Rigby
- S Keen
- T L Keiningham
- T Triplett
- Publication venue
- 'Elsevier BV'
- Publication date
- 01/01/2007
- Field of study
Konzeption und Umsetzung einer Customer Lifetime Value-Berechnung am Beispiel der Luftfahrtindustrie
- Author
- A Eggert
- A Gustafsson
- A P Jeuland
- A Töpfer
- B J Bronnenberg
- BPS Murthi
- C Kostka
- C Schleuning
- D C Jain
- D Chakravarti
- D Chakravarti
- D I Simester
- D Stüker
- E Rudolf-Sipötz
- E Rudolf-Sipötz
- F F Reichheld
- F Ferschel
- G B Voss
- G Canning Jr.
- G S Carpenter
- G Zezelj
- H Baumgartner
- H H Bauer
- H H Bauer
- H Meffert
- H Meffert
- J Cornelsen
- J E Hogan
- J Heidemann
- J Heiligenthal
- J L Heskett
- J Mariotti
- J Schemuth
- J Villanueva
- K Bawa
- K Gelbrich
- K N Lemon
- K Severt
- L J Ryals
- M Blackston
- M Bruhn
- M Bruhn
- M Corstjens
- M Fischer
- M Hofmann
- M Tewes
- M W Fellman
- N C Schneider
- N J Allen
- N Stokburger-Sauer
- O Göttgens
- P C Verhoef
- P D Berger
- P E Pfeifer
- P E Pfeifer
- P E Pfeifer
- P M Guadagni
- R B Kline
- R C Blattberg
- R E Kordupelski
- R Elsner
- R F Dwyer
- R F Dwyer
- R K Srivastava
- R N Bolton
- R N Bolton
- R T Rust
- R T Rust
- R W Palmatier
- R Woodruff
- S A Rieker
- S Albers
- S Gupta
- S Lee
- S M Shugan
- S Reinecke
- T Hinzdorf
- U Hassler
- V A Zeithaml
- V Kumar
- V Steiner
- W F Massy
- W Hussy
- W Plinke
- W Schmidt
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- Field of study