PENGARUH BUDAYA ORGANISASI ETIS TERHADAP ORGANIZA-TIONAL CITIZENSHIP BEHAVIOR (OCB) DENGAN KOMUNIKASI TRANSPARAN SEBAGAI VARIABEL INTERVENING PADA PERUS-AHAAN PERBANKAN DI KABUPATEN GRESIK

Digitalization has affected all aspects of business including the banking business. Digitalization has increased efficiency in work, especially regarding the need for human resources. Digitalization has reduced the quantity of human resources needed thereby increasing the demand for quality employees. One of the required employee characteristics is high organizational citizenship behavior (OCB). This study analyzes the influence of ethical organizational culture on OCB with transparent communication as an intervening variable in banking companies in Gresik district. Data were collected from 160 respondents using a non-probability sampling technique using purposive sampling. SEM-PLS is used in the analysis of research data. The research results obtained are hypotheses 1 and 2 are accepted, while hypotheses 3 and 4 are rejected. The results also show that ethical organizational culture has a positive and significant effect on transparent communication, ethical organizational culture has a positive and significant effect on organizational citizenship behavior, transparent communication has a positive but not significant effect on organizational citizenship behavior, and transparent communication has no mediating effect on organizational culture. ethical on organizational citizenship behavior