An empirical investigation on factors influencing to consumers’ purchasing decision towards the luxury apartments in Colombo and suburbs, Sri Lanka

Urban vertical luxury living is becoming particularly widespread, and the abundance of luxury apartment buildings in Colombo continues to transform the city. The main objective of the study is to identify the factors that significantly influence the purchasing decision of customers in respect of luxury apartments with reference to Colombo and suburbs and further investigation of the level of importance of the attributes of identified factors on the customers’ point of view. Through a comprehensive literature review, 08 main factors and 53 attributes were identified to examine the customers’ purchasing behaviour in luxury apartments. The study has revealed that the most influencing factor is Financial feasibility of the consumer while the Physical factors and Locational importance are equally significance. Basic Amenities, Environment, Goodwill, Emotional and Recreation have ranked accordingly. The 53 attribites were deeply exposed the contrast of the customers’ consideration and preference. In addition to the financial attributes, dwelling type, dedicated parking units, and floor area of the apartment, electricity backup, security, greenery spaces, and developer have shown the more than 80% of customers’ attention and predilection as the most important attributes which influenced to customers’ purchasing dececision on luxury apartments

Groundwater Exploration Study in the Medigama- Ahangama, Sri Lanka

The present research study was conducted in the Medigama fruit farm area to identify the groundwater recharg ing areas and how the levels of the groundwater correlate different other environmental parameters. The study area is located within the 80° 22´ longitudes and 5° 90´ latitudes in the Southern coastal area of Sri Lanka. The area receives about 1900mm of mean annual rainfall while owing to mean annual temperature of about 25°C. The dug wells available in the farm and surrounding area were used to explore the groundwater. Within this context, favourable areas for groundwater resources were determined by observing the dug wells and measuring geomor phologic characteristics like the elevation, morphological valleys and aquifers. The analysis of these parameters indicated the South-east region where the dug wells are located, as the most favourable area for groundwater recharge. An unconfined aquifer was distributed in the study area which is consisted with sandy clay and laterite. Therefore it is permeable and the recovery rate too is high in the dug wells. As the atmospheric precipi tation has a great impact on the groundwater level, it was monitored for a period of 22 months and the results were plotted in hydrographs. The results revealed that the groundwater level is not descended below 3.5m for 3 months continuing drought in the dug well 3 area and during the atmospheric precipitation period water level is stabilized in 1.00m below ground level.Pumping test was conducted in dug wells to identify the aquifer characteristics and ideal pumping rates. It was discovered that if the pumping test continues nearly 3.7 hours at a rate of 49.7 litres/ minute and ground water level 2.54m from ground level and withdrawn water quantity is 11033.9 litres. Moreover, groundwater quality in the wells outside the farm area and the water samples collected during the pumping test were analysed and found out that the physical and chemical parameters are under WHO and Sri Lankan standards