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42 research outputs found

Is Retail Category Management Worth the Effort (and Does a Category Captain Help or Hinder)?

Author: Gooner Richard A.
Morgan Neil A.
Perreault Jr. William D.
Publication venue
Publication date: 01/01/2011
Field of study

Carolina Digital Repository

Normative Perspectives for Ethical and Socially Responsible Marketing

Author: Aaker David
Academy of Marketing Science
Adler Roy D.
Alderson Wroe
Alford Helen, O. P.
Arrow Kenneth
Badaracco Joseph L.
Boatright John
Bowie Norman E.
Boylan Michael
Brady Diane
Byrne John A.
Camenish Paul
Carr Albert
Carroll A. B.
Carroll A. B.
Caux Round Table
CERES
Chang J.
Cohen Dorothy
Davidson Kirk
Davis Keith, William C. Frederick
Day George S.
Day George S.
DeGeorge Richard T.
Donaldson Thomas
Donaldson Thomas
Drucker Peter F.
Drucker Peter F.
Elias Jaan
Ferrell O. C.
Fishman Charles
Freeman R. Edward
Friedman Milton
Garrett Thomas
Garten Jeffery E.
Gene R. Laczniak
George Bill
Gordon J. R.
Halbert Terry
Hill Ronald Paul
Hosmer LaRue Tone
Hunt Shelby D.
Jacobson Michael F.
Jennings Marianne M.
Jennings Marianne M.
Kant Immanuel
Karpatkin Rhoda H.
Kohlberg Lawrence
Kotler Philip
Kotler Philip
Laczniak Gene R.
Laczniak Gene R.
Laczniak Gene R.
Laczniak Gene R.
Lans-Retsky Maxine
Lawton C.
Lazer William
LeClair Debbie Thorne
Leiber Laurie
Levitt Theodore
Levitt Theodore
MacIntyre Alasdair
Maremont Mark
Martin T. R.
McKitterick J. B.
McWilliams Abagail
Mitchell R. K.
Morgan Fred W.
Murphy Patrick E.
Murphy Patrick E.
Murphy Patrick E.
Murphy Patrick E.
Murphy Patrick E.
Murphy Patrick E.
Novak Michael
Nunes Paul F.
Oswald Lynda J.
Ottman Jacquelyn A.
Ottoson Gerald E.
Paine Lynn Sharp
Pastin Mark
Patrick E. Murphy
Pava Moses L.
Perreault William, Jr.
Peterson Robert A.
Phillips Michael J.
Prahalad C. K.
Preston Ivan
Preston Lee E.
PricewaterhouseCoopers
Rawls John
Rotzell Kim B.
Scheraga Carl
Schlegelmilch Bodo
Smith N. Craig
Smith N. Craig
Smith N. Craig
Smith N. Craig
Srnka Katharina J.
Steiner George
Stern Louis W.
Thompson Maria Markham
Toffler Barbara Lee
Vence Debrah L.
Walton C. C.
Wasik John F.
Webster Frederick E., Jr.
Welch Joe L.
Werhane Patricia H.
Westing J. Howard
Publication venue: 'SAGE Publications'
Publication date
Field of study

Crossref

Applications in basic marketing clippings from the popular business press 2005-2006 Edition

Author: PERREAULT William D. Jr
Publication venue: 2006
Publication date
Field of study

this book provide a flexible and helpful set of teaching and learning materials

Pusat Perpustakaan UIN Jakarta

The marketing games - 2/E.!

Author: William D. Perreault Jr.
Publication venue: Irwin-McGraw-Hill
Publication date
Field of study

Open Library

Applications in basic marketing: clippings from the popular business press 2002-2003 edition

Author: PERREAULT William D. Jr
Publication venue: 2003
Publication date
Field of study

Pusat Perpustakaan UIN Jakarta

Essentials of Marketing

Author: William D. Perreault Jr.
Publication venue: Universitas Atma Jaya
Publication date
Field of study

xl, 640 hlm.; 27.5 c

library.umgo.ac.id

Essential of Marketing : A Global-Managerial Approach

Author: William D. Perreault Jr.,
Publication venue: 'McGraw-Hill Professional'
Publication date
Field of study

xxxiii + 655 hlm., 23.5 cm

libcat.uin-malang.ac.id

Applications in basic marketing: clippings from the popular business press 2004-2005 edition

Author: PERREAULT William D. Jr
Publication venue: 2005
Publication date
Field of study

Pusat Perpustakaan UIN Jakarta

Dasar-dasar Pemasaran

Author: McCarthy E.Jerome
Perreault Jr William D
Publication venue: Erlangga
Publication date: 01/01/1993
Field of study

viii. 599 hal ; 22 c

pustaka.agribisnis.faperta.unand.ac.id

Basic marketing a managerial approach

Author: McCartby E. Jerome
Perreault Jr, William D.
Publication venue: 'Butler University, Irwin Library'
Publication date: 01/01/1987
Field of study

xviii, 749 p. : ill.; 23 cm

library.uny.ac.id