Integrating PPC and Flat Fee Pricing Schemes to Optimize the Internal Search Engine Revenue in the Electronic Market

Currently, the predominant pricing plan for the search engine (SE) advertising services in a proprietary electronic market is a flat fee (FF) pricing. These services have faced the challenge of customer attrition recently since FF pricing results in the inequality of service surplus among subscribers. A more sustainable and profitable pricing model would be to distinguish advertising resources by providing an additional usage-based pricing for certain user groups to transfer the service surplus among subscribers. We conceive a hybrid model integrating Pay-Per-Click (PPC) pricing into FF pricing. This proposed scheme can offer an incentive-compatible mechanism to attract more subscribers by relieving the inequity of service surplus, and eventually result in the increasing revenue of service providers

Effects of a Social Robot's Autonomy and Group Orientation on Human Decision-Making

Social attributes of intelligent robots are important for human-robot systems. This paper investigates influences of robot autonomy (i.e., high versus low) and group orientation (i.e., ingroup versus outgroup) on a human decision-making process. We conducted a laboratory experiment with 48 college students and tested the hypotheses with MANCOVA. We find that a robot with high autonomy has greater influence on human decisions than a robot with low autonomy. No significant effect is found on group orientation or on the interaction between group orientation and autonomy level. The results provide implications for social robot design

Cosmology-independent Estimate of the Fraction of Baryon Mass in the IGM from Fast Radio Burst Observations

The excessive dispersion measure (DM) of fast radio bursts (FRBs) has been proposed to be a powerful tool to study intergalactic medium (IGM) and to perform cosmography. One issue is that the fraction of baryons in the IGM, f IGM, is not properly constrained. Here, we propose a method of estimating f IGM using a putative sample of FRBs with the measurements of both DM and luminosity distance d L. The latter can be obtained if the FRB is associated with a distance indicator (e.g., a gamma-ray burst or a gravitational-wave event), or the redshift z of the FRB is measured and d L at the corresponding z is available from other distance indicators (e.g., SNe Ia) at the same redshift. As d L/DM essentially does not depend on cosmological parameters, our method can determine f IGM independent of cosmological parameters. We parameterize f IGM as a function of redshift and model the DM contribution from a host galaxy as a function of star formation rate. Assuming f IGM has a mild evolution with redshift with a functional form and by means of Monte Carlo simulations, we show that an unbiased and cosmology-independent estimate of the present value of f IGM with a ~12% uncertainty can be obtained with 50 joint measurements of d L and DM. In addition, such a method can also lead to a measurement of the mean value of DM contributed from the local host galaxy