A study on design and analysis of a school bus project for a municipality in southern Thailand

The key characteristic of a public transport project is its challenging requirements and the various stakeholders involved, like in the school bus project of this research. To substantiate the design of such a project and analysis of its performance, much information will be required to convince the stakeholders. Hence, acquiring the project information requires a solid framework for understanding and projecting the unseen problems that impact the stakeholders. This research studies the design and analyses a school bus system in Hat Yai City Municipality. The study process was formulated on the feasibility study framework, consisting of market, technical, and economic studies. The quantitative techniques were effectively applied, including behavioural customer study, city transportation design, simulation modelling, and economic analysis. The predicted system performances and analysis results were generated as information made available to the stakeholders, for them to make an insightful assessment. The proposed framework can provide incisive guidelines for the design and analysis of other projects