Non-Invasive Personalized In-Store Location-Based Marketing

This chapter shows a practical end-to-end solution that allows the integration of noninvasive location-based marketing advertisements finally binding physical and virtual in-store customer presence. The goal of the solution is to digitalize the business and improve the customer experience with the indoor proximity-based iBeacon technology for personalized marketing advertising. The architecture uses cheap battery powered iBeacon devices, Android App and a recommender system for sending noninvasive advertisement in the right moment to the right customer. The intelligent combination of loyalty programs, personalized location-based marketing campaigns, and connection to existing CRM systems will enable the desirable increase in customer loyalty by also creating ideal circumstances for custom omnichannel marketing

South African musicians

Articles on Gladys Hugo, Arnold van Wyk, Stefans Grove, Else Louwrens, Inge Sarauw, Hendrik Susan, Cecilia Wessels and 2 violin makers from Johannesburg and Pretoria respectively.10 pdf files containing digitizations of 10 articles published in Die Huisgenoot from 1946 to 1950.Gladys Hugo / deur J.C.de W. Steyn -- Arnold van Wyk / deur Jan Bouws -- Stefans Grove / J.H. Buys -- Else Louwrens : 'n waardering / deur Elsabe Sauer -- Operasangeres as hoenderboer / deur Juliet Konig -- Hy maak viole met 'n siel / deur M.M. Sadie -- Musiekpenning aan Arnold van Wyk -- 13 is haar gelukkige getal / P.du P. Snyman -- Strykstok bou 'n plaas / deur Jan Scannell -- Viole met 'n knipmes / Pierre de Villierspm2013-