Factors affecting consumers’ intention towards purchasing halal food in South Africa: a structural equation modelling

This research study highlighted the factors that influence the intention of consumers to buy halal food products. In this study, the researchers have chosen to address the gap in the literature pertaining to non-South African consumers’ purchase intention. Non-South Africans are foreign people who reside in South Africa including immigrants, workers, and students. Through utilising the theory of planned behaviour, this study aims to determine the attitudes, subjective norms, perceived behaviour control, and awareness of non-South African towards purchasing halal food products. This also attempts to identify the strongest factor that influences the purchasing intention of halal food by non-South African consumers. The sample of the study consisted of 230 non- South African consumers in Cape Town. Data were collected through self-administered questionnaires. Structural equation modelling (SEM) was used to identify the structural relationships among the constructs identified and to test the study hypotheses. The findings of this study indicate that there is a significant relationship between awareness and buying behaviour. Interestingly it found that only the attitude dimension of TPB had a significant relationship with purchase intention, whereas subjective norms and perceived behavioural control did not show a significant relationship with the consumer intention variable

Modelling the effect of entrepreneurship education on entrepreneurial mindset, skill and intentions: Empiraical evidence from undergraduates in Nigeria

Philosophiae Doctor - PhD (School of Business and Finance)Entrepreneurial firms, entrepreneurial capital, entrepreneurial ecosystem and entrepreneurial economy are a few terminologies that have emerged since the resurgence of entrepreneurship, arising from the 1990's entrepreneurial revolution in the United States of America. Entrepreneurship education, a paradigm shift from the conventional, has been identifies as being critical to fostering entrepreneurship, building entrepreneurial capital, growing entrepreneurial economy and ultimately delivering sustainable economic growth and developmend for any nation - emerging or developed. From America to Africa, entrepreneurship modules with varies objectives and designs have multiplied in the last decade