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2 research outputs found
eCRM: Customer Relationship Management im Internet
Author
Bauer Hans H.
Grether Mark
Göttgens Olaf
Publication venue
Batten
Publication date
01/01/2001
Field of study
Full text link
MAnnheim DOCument Server
Ansätze zur Markenbewertung
Author
A. Tollington
Bernd W. Wirtz
+5 more
C. Guilding
F.R. Esch
H. Sattler
Markus Dunz
Olaf Göttgens
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
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