Faktor Pembentuk Persepsi Mahasiswa Pendidikan Akuntansi Angkatan 2011 dan 2012 dalam Memilih Bidang Keahlian Khusus Pendidikan Akuntansi Fakultas Keguruan dan Ilmu Pendidikan Universitas Sebelas Maret

The objective of research is about to study the factors of creating student perception (experience, feeling, cognitive, motivation, attention, perception object, and environment) in choosing BKK of Accounting Education. This study is categorized into explanation research type with quantitative approach. The population of research was the 2011 and 2012 generations of accounting education students consisting 134 students. The hypothesis testing was conducted a simple regression analysis. The conclusion of this research is the seven variables had significant value less than 0.05, so that it could be stated that the seven factors (experience, feeling, cognitive, motivation, attention, perception object, and environment) affected positively is the creation of student perception in making decision concerning the preference of Accounting Education BKK. Out of seven variables, the one with strongest effect was motivation factor