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8 research outputs found
Information Acquisition Activities: A Study of Global Start-Up Exporting Companies
Author
Brockhaus Robert H.
Brush Candida
+9 more
Cavusgil S. Tamer
Collis David J.
da Rocha Angela C.H. Christensen
Hofstede Geert
Johnston Wesley
Kilmann Ralph H.
Neter John
Nunally Jum C.
Oviatt Benjamin M.
Publication venue
'American Marketing Association (AMA)'
Publication date
Field of study
No full text
Crossref
Transferring the Retail Format Successfully into Foreign Countries
Author
Burt Steve L.
Hollander Stanley C.
+12 more
Kacker Madhav
Kumar Nirmalya
Leelapanyalert Kannika
Lynch Daniel F.
Nunally Jum C.
Rogers Helen
Root Franklin R.
Schramm-Klein Hanna
Sorenson Ralph Z.
Swoboda Bernhard
Swoboda Bernhard
Wrigley Neil
Publication venue
'American Marketing Association (AMA)'
Publication date
Field of study
No full text
Crossref
Export Information Use: A Five-Country Investigation of Key Determinants
Author
Cavusgil S. Tamer
Diamantopoulos Adamantios
+15 more
Dunn William N.
Grønhaug Kjell
Hofstede Geert
Hogarth Robin M.
Holzmüller Hartmut H.
Kleinbaum D.G.
Knorr K.D.
Kotler Philip
March J.G.
Nunally Jum C.
Rich Robert F.
Steenkamp Jan-Benedict E.M.
Usunier Jean-Claude
Wilkinson T.J.
Zaltman Gerald
Publication venue
'American Marketing Association (AMA)'
Publication date
Field of study
No full text
Crossref
The Impact of Cultural Values on Marketing Ethical Norms: A Study in India and the United States
Author
Craig C. Samuel
Donaldson Thomas
+18 more
Gibson Cristina B.
Hall Edward T.
Hofstede Geert
Hofstede Geert
House Robert J.
Jöreskog K.G.
Kant Immanuel
Kirkman B.L.
Kluckhohn Richard
Kohlberg Lawrence
Kroeber Alfred L.
Lenartowicz Tomasz
Martin Joanne
Mead Richard
Nunally Jum C.
Redfield R.
Trompenaars Fons
Webster Frederick
Publication venue
'American Marketing Association (AMA)'
Publication date
Field of study
No full text
Crossref
Measuring Collective Efficacy
Author
Anderson J. R.
Bandura Albert
+16 more
Bandura Albert
Blalock Hubert M.
Blalock Hubert M.
Coleman James C.
Hindelang Michael J.
Jobe J. B.
Jöreskog Karl G.
Jöreskog Karl G.
Lei Pui-Wa
Long J. Scott
Matsueda Ross L.
Miethe Terrance D.
Nunally Jum C.
R Development Core Team
Raudenbush Stephen W.
Shaw Clifford R.
Publication venue
'SAGE Publications'
Publication date
Field of study
No full text
Crossref
Postswitching Negative Word of Mouth
Author
Bauer R. A.
Bem D. J.
+19 more
Blattberg Robert C.
Charlett Don
Dholakia Uptal M.
Dichter E.
Dowling Grahame R.
Feldman Sidney P.
Festinger Leon
Florian v. Wangenheim
Gatignon Hubert
Greene William H.
Kassarjian Harold H.
Nunally Jum C.
Oliver Richard L.
Price Linda L.
Richins Marsha L.
Solomon Michael R.
Sundaram D. S.
Thibaut John W.
Westbrook Robert
Publication venue
'SAGE Publications'
Publication date
Field of study
No full text
Crossref
Varying commercialization and clutter levels to enhance television airtime attractiveness in early fringe
Author
Babbie E. R.
Bates Benjamin. J.
+22 more
Bogart L.
Chamberlin E.
Dillman D. A.
Feinberg A.
Jan LeBlanc Wicks
Krasnow E. G.
Lewis‐Beck Michael S.
Litman B.arry R.
Litman Barry R.
Litman Barry R.
Litterer J. A.
McCavitt W. E.
Mitchell Greg
Mord M. S.
Nunally Jum C.
Owen Bruce M.
Ray M. L.
Scherer F. M.
Walley W.
Walton E. J.
Webb P. H.
Wirth Michael O.
Publication venue
'Informa UK Limited'
Publication date
Field of study
No full text
Crossref
An Exploratory Study of Television Advertising Practices: Do Profitability and Organization Size Affect Clearance Formality?
Author
Beetham David
Berry John F.
+32 more
Blau Peter M.
Blau Peter M.
Capital Cities/ABC Inc.
Comrey Andrew L.
Dillman D. A.
Dubin Robert
Federal Trade Commission
Federal Trade Commission vs. California Pacific Research and Robert E. Murphy
Ferrall V. E.
Hayes Rader
Jan LeBlanc Wicks
LaBarbera Priscilla A.
LaBarbera Priscilla A.
Lewis-Beck Michael S.
Linton Bruce A.
Litman Barry R.
Litterer J. A.
Maddox Lynda M.
McCavitt W. E.
Miracle Gordon E.
Mitchell G.
Mord M. S.
National Association of Broadcasters Television Code
Nunally Jum C.
Owen B.
Rotfeld Herbert J.
Rotfeld Herbert J.
Rushing W.
Tabachnick B.
Walton E. J.
Wicks J. L.
Wirth M. O.
Publication venue
'Informa UK Limited'
Publication date
Field of study
No full text
Crossref