Immigration And The Labour Market In Castilla-La Mancha

In the last two decades it has growing the scientific interest in the socio-economic impacts of immigration on labour conditions of native workers. The studies show that these impacts are generally very weak and they are relatively concentrated in certain economic sectors. In the Spanish case, the studies concur with this assessment but found some differences when analyzing the increase occurred in the last ten years, due in part to the sectorial composition and the different initial share of immigrant workers. With this framework, the main aim of this paper is to analyze the impact of immigration on the employment in Castilla-La Mancha. Specifically, we study the general features of the incorporation of immigrant workers, their sectorial concentration and if there is a "replacement" effect over the native workers

Comparative Study Of Platforms For E-Learning In The Higher Education

Castilla-La Mancha University has decided to implement two tools: WebCT and Moodle, Virtual Campus has emerged: www.campusvirtual.ulcm.es. This paper is dedicated to the analysis of said tool as a primary mode of e-learning expansion in the university environment. It can be used to carry out standard educational university activities in accordance with the guidelines set out by the new European Space for Higher Education. New needs continue to present themselves, not only with regard to the exchange of information and documents, but the complete and integrated management of teaching which is carried out using virtual environments and the Internet: e-learning

Skill Development In Social Science Subjects: A Proposed Methodology

The university has to train students in skills which according to the demanding requirements of the job market and social environment are the basis of their competitiveness: specific skills or generic skills cutting across the different degrees. The convergence framework defined by the European Higher Education Area requires the incorporation of educational and psychology progress in skill development, because the teacher becomes a teaching facilitator instead of a transmitter of knowledge, where the students learn to learn and the lecturer teach how to learn; for this the teacher guides students' self-learning, using appropriate resources, working methods and monitoring. This paper examines the skills required of students on social science courses and shows the experience of how to develop, promote and evaluate these skills

Evolution Of Fair Business Performance As A Tool Of Marketing In Spain

Although the distance communication systems have been developed in the last years thanks to the development of communication and information technologies, recent studies argue that simple ways of communication like fairs maintain and increase their weigh cause of their profitability. In this way the fairs represent an important communication platform, whose use is generalized in the all economic areas. The aim of this paper is analyze the evolution of fair business in Spain, in the period 2002-2009, to solve two important questions which revolve about the efficiency of this communication tool and its power to maintain and establish new business relationship. For this, this paper analyzes the main characteristics or indicators of fair business, such as number of celebrated events, areas of interest, number of exhibitors or the number of attendees, from the information of Spanish Association of Fairs

Cultural Tourism, Using A Multicriteria Analysis: Spanish World Heritage Cities

The city tourism has become a subject of growing interest in tourism research, in a dynamic sector and with a particularly complex behaviour. In this scenario, the management of available information turns out to be difficult. Until now, specialized literature in tourism has been focused on general analysis, but down to a higher level of disaggregation (cities), presents a greater complexity. This paper aims to classify cities declared World Heritage by UNESCO on the basis of information available, by applying a multicriteria decision aid method: The Promethee

Challenges For Tourism: A Changing Paradigm

The present environment is characterized for the uncertainty and crisis, and the existence of threats and dangers in the society and in the tourist sector for the survival of companies in the market. In addition, apart from changes in the economic situation, changes in demand occur in terms of new wants and needs, obliging suppliers to adapt to them in order to survive in times of a highly competitive environment and a difficult economic situation, when the key is not just attracting visitors, but also satisfying them in order to gain their loyalty. So the real threat is the lack of response to changing situations. The Spanish tourist sector is pressured by various threats such as the need to improve the competitiveness of destinations and products, make the industry more professional, encourage new forms of marketing and promotion, or change the sales model. Therefore, businesses must adapt to these changes and respond to them, strengthen the confidence of customers, who seek to obtain the optimum value for money. The objective of this paper is to evaluate the tourism activity in the town of Cuenca in the period 2005 to 2009, focusing the analysis on how supply changed to adapt to the requirements of demand. The aim being to evaluate their and correct errors, and design the actions of the future. That is to say, create an appropriate market strategy to promote the tourism product and ensure the idea of a consolidated tourist destination

The Sense Of Service At Tourist Destinations

Companies, like human beings, also have five senses: marketing, sales team, service, contact centre and analytical; and doing without one of these would mean possessing a disability. Thus, a study of the satisfaction with a tourist destination is a highly relevant factor for tourist supervisors, since its results make it possible to find out about the right sales strategies and decisions that have to be adopted in order to improve the management and the competitiveness of the destinations. This study aims to check the level of dependency between two fundamental elements of the behaviour of tourism consumers, such as the reason why the trip was undertaken and the tourist’s objective satisfaction

Yield Management As A Pricing Mechanism

Consumers nowadays frequently make their purchases online. One common pricing strategy on the Internet is demand-based pricing, which allows firms to adapt prices to the demand for their products. This mechanism can undoubtedly be employed more efficiently on the Internet, due to how quickly demand information can be obtained. Within demand-based pricing, one very well-known practice is yield management. This practice was pioneered by airlines, but has spread in recent years to industries such as hotels, rental cars and cruise lines to name but a few industries. The application of yield management was an authentic revolution for the traditional concept of pricing, but has shown that it can be a good strategy when used correctly. Applying yield management requires firms to understand consumer purchasing behavior in order to compare present demand with the demand that is anticipated in the future. Yield management techniques imply the allocation of a fixed capacity to different prices and segments of consumers in order to maximize income. Yield management is sometimes confused with a well-known segmentation strategy called time-based pricing. For this reason, in this paper we highlight the main demand-based pricing strategies that are now being used on the Internet, placing special emphasis on yield management

Application Of Social Web Tools To The Internationalization Of Retail Companies

The emergence and development of what is called the Social Web or Web 2.0 is marked by the appearance and development of new communication tools and applications such as blogs, chats, forums, social networks, etc., and interaction between users. As well as giving consumers emotional and practical benefits, these applications represent great communication opportunities for companies in a globalized context. For this reason, businessmen are increasingly using Social Web tools as instruments to get information and market knowledge, as well as for communication in an internationalization context. Taking the opportunities the use of Social Web tools in a global context represent for retail business as its starting point, this study analyzes the possibilities offered by different tools in the context of the internationalization process of retail distribution businesses, and the uses retailers involved in internationalization processes are currently putting them to. In order to do this, a study is being made by direct observation of the applications and social contents on their web sites, and exploration and monitoring of their presence in other social spaces (blogs, social networks, microblogging, etc.)

Visitor Profile Of Cuenca Religious Music Week

Religious Music Week in Cuenca is the fourth oldest music festival in Spain, involved in orchestras, choirs and performers of international stature and prestige that interpret various compositions of sacred music. Religious Music Week in Cuenca is declared a Fiesta of International Tourist Interest, since its inception in 1962, has always retained a strong personality as a result of high musical expertise; it is wonderful geographical location and the enormous wealth of heritage that surrounds it. This festival is writing a new chapter in the annals of religious music. Their long tradition has set the standard in Spain, which allows comparison with other festivals in Europe. In the present study is to characterize the profile of the visitor from the 48th through a questionnaire administered to attendees of the event, in the same show basic characteristics of visitors, taking a special interest in the economic impact is Cuenca city for the celebration of this event