Impact Of Wesh Case On Procedures For Comparative License Renewals

Actions of FCC and courts in this case show that present standards and laws are not adequate

Copywriting for the electronic media: A practical guide, 4th Ed./ Meeske

xiv, 306 hal.: ill.: 27,5 cm

Copywriting for the electronic media: A practical guide, 4th Ed./ Meeske

xiv, 306 hal.: ill.: 27,5 cm

Protecting Radio Call Letters And Slogans As Trademarks

In 7983 the FCC ended its supervision of call letter disputes, and two years later the Patent and Trademark Office gave broadcasters the right to protect their call letters. Since then, several radio stations have gone to court, claiming trademark infringement by competing stations on call letters, slogans, and dial positions. Whether stations prevail depends on such factors as type of mark, content of the call sign or slogan, audience recognition of competing calls or slogans, similarity of audience and format, and extent to which similar call signs or slogans may confuse the public. © 1992, Taylor & Francis Group, LLC. All rights reserved