Customer Perceptions of Corporate Social Responsibility of Service Firms: Impact on Customer Attitudes and Behavioral Intentions

Using an experimental research design, this study investigates the influence of customer perceptions of corporate social responsibility (CSR) on customer attitudes (loyalty, trust and commitment) and behavioral intentions (patronage intentions, switching intentions and word of mouth). Focusing in the hospitality industry, this study examines whether customer attitudes and behavioral intentions are affected only by the services provided to them by the service companies (service quality), or are also affected by the services provided by the service companies to its own employees, suppliers or to the society (CSR). The present study is based on the understanding that customers have already developed attitudes (favorable/unfavorable) towards service organizations based on past experiences of service quality. First, this study investigates, if customer perceptions of favorable/unfavorable CSR activities alters/affects the existing service quality-driven customer attitudes. Second, the study reconfirms that service quality influences customer attitudes and behavioral intentions. Third, the study investigates the critical relationship between perceptions of CSR and customer attitudes and behavioral intentions. Finally, the moderating effect of CSR on the relationship between perceptions of service quality and customer attitudes and behavioral intentions is investigated. Results provide substantial support of the influence of customer perceptions of CSR on customer attitudes and behavioral intentions

For activist campaigns, disruption gains attention, but evidence-based education changes minds

In their campaigns to get organizations to adopt socially responsible practices, social activists often choose between disruptive protests and evidence-based persuasion. But which tactics are more effective? Forrest Briscoe, Abhinav Gupta, and Mark Anner find that disruptive tactics actually hurt activists’ goal of capitalizing on their wins to influence non-targeted organizations. In contrast, when activists used evidence-based tactics, their wider goals were furthered

Prospectus, March 13, 1972

ENJOYABLE COURSES OFFERED, EVENING PROGRAM EXPANDS; Popular Enivronment Course Repeated; Program Reports; Household Electronics Offered for Spring Qtr.; Owens Selected As Consultant; Final Examination Schedule; Letters to the Editor; What\u27s Going On; Counselor\u27s Corner: EIU Admissions, EIU Transfers, U of I, Evening Counseling; Parkland Notices: Allied Health Applicants, Parkland Magazine, Pi Sigma Iota, Foreign Language Review, Public Aid, Student Services, Wanted, Directory; WLS Wave Length; Satire: Conversations with the Candidates; Orpheus Reborn: Words from a Shell, Pepare for Death, hunting?, i.e. (fill)..., Times Landscape, ifind...; Journalism Club to Chicago; Little Jimmie; Kevin On Environment; Chester Lewis 1st In State, 8th In Nation; Hart Beat; Track Team Prepares For Upcoming Season; Mock Is Unanimous Conference Pick; Late Item; IM Basketball Standingshttps://spark.parkland.edu/prospectus_1972/1009/thumbnail.jp

Two Logics of Labor Organizing in the Global Apparel Industry

What factors account for labor strategies in global industries? While some scholars point to economic factors and others look to political opportunity structures, an examination of union actions in the Central American apparel export industry over a 14-year period suggests that activists’ historical experiences and ideological orientations also strongly influence union dynamics. Left-oriented unions tend to form unions through transnational activism whereas conservative unions most often turn to plant-level cross-class collaboration. Moreover, these two union strategies are interconnected. Successful transnational activism facilitates conservative union formation through a “radical flank” mechanism; the threat of left-union organizing motivates employers to accept unionization by conservative unions to block left unions from gaining influence in the plant. To examine these arguments, this article employs pooled time-series statistical analysis, structured interviews with labor organizers, and process tracing that draws on nine months of field research in Honduras and El Salvador

The Impact of International Outsourcing on Unionization and Wages: Evidence from the Apparel Export Sector in Central America

It is often assumed that manufacturing workers in developing countries, as recipients of outsourced jobs, would achieve economic benefits and organizational power. The author argues that job growth in developing countries through outsourcing to competing firms has often actually resulted in declining unionization and lower wage rates relative to traditional, integrated manufacturing firms. Using time-series data on union membership from 1980–2003 for Honduras and El Salvador as well as 2004 Household Survey Data for El Salvador, he examines the determinants of unionization rates and wages in the manufacturing sectors. He finds that that competitive outsourcing hurts labor at the plant-level in three ways: 1) it reduces labor’s strike leverage by geographically dispersing the production process; 2) it increases the threat of plant mobility by decreasing plant-level investments; and 3) it increases labor costs relative to total costs, which creates an incentive for employers to keep wages low and unions out