Integracija društveno odgovornog poslovanja u strategiju tehnološki intenzivnih poduzeća: poslovni slučaj

This paper presents a new perspective which calls for an integration of ethics and corporate social responsibility (CSR) into the company strategy as a source of competitive advantages. The research question we pose is how a company can successfully carry out this integration of CSR into its strategic management, for which a model that includes three stages – introduction, implementation and generalization of CSR – is presented. Based on an exploratory case study within a Spanish technology-intensive firm (Indra), we show the way this company has developed and implemented an explicit plan for the integration of ethical values and CSR initiatives into its corporate and business strategies. Although this company has established its own methodology in order to develop and implement CSR plans, it fits in essence to our three-stage model of CSR integration. In general, our analyses show a beneficial impact of the development and implementation of CSR plan for this technology-intensive company. In particular, it seems that the CSR plan enables companies to improve its’ internal and external (competitive) context through a better exploration and exploitation of knowledge, its stable relationships with stakeholders and the development and improvement of intangible resources such as reputation or social capital. It is also shown that there are important factors to consider in order this process can successfully carried out, such as organizational culture, human resource practices or knowledge management systems. Future research will need to engage in largerscale confirmatory as well as longitudinal studies of the impact of CSR implementation for company performance.U radu je predstavljena nova perspektiva koja integraciju etičkog i društveno odgovornog poslovanja u strategiju poduzeća smatra izvorom konkurentskih prednosti. Postavljeno je istraživačko pitanje koje nastoji utvrditi na koji način poduzeće može uspješno provesti integraciju društveno-odgovornog poslovanja u strateški menadžment i u tu svrhu predstavljen je model koji uključuje tri faze: uvod, implementaciju i generalizaciju društveno-odgovornog poslovanja. Na temelju eksplorativne analize slučaja procesa strateškog oblikovanja unutar tehnološko intenzivnog poduzeća u Španjolskoj (Indra), prikazan je eksplicitan plan integracije etičkih vrijednosti i inicijativa društveno odgovornog poslovanja u njegovu korporativnu i pripadajuće poslovne strategije. Iako je ovo poduzeće uspostavilo svoju metodologiju za provođenje i razvoj planova društveno odgovornog poslovanja, ono se u biti uklapa u naš model integracije u tri faze. Općenito, provedene analize prikazuju pozitivan utjecaj razvoja i implementacije plana društveno odgovornog poslovanja na promatrano tehnološko intenzivno poduzeće. Posebice, čini se kako plan društveno odgovornog poslovanja, kroz bolje istraživanje i iskorištavanje znanja te kroz postojanje stabilnih odnosa s interesno-utjecajnim skupinama, omogućava poduzećima unaprjeđenje njihovog unutarnjeg i vanjskog (konkurentskog) okruženja. Kako bi se to potvrdilo, u budućnosti su potrebna opsežnija konfirmativna, ali i longitudinalna istraživanja utjecaja implementacije društveno odgovornog poslovanja na uspješnost poduzeća

Coleópteros hipogeos protegidos o que requieren medidas de conservación en Cataluña

Coleòpters hipogeus protegits o que requereixen mesures de conservació a Catalunya La fauna hipogea es caracteritza per una estreta adaptació a les condicions adverses del domini subterrani. Tal grau d’especialització, però, fa que esdevingui especialment vulnerable a l’alteració del seu hàbitat. En l’àmbit de Catalunya hi ha diferents normes legislatives per a la conservació d’invertebrats amenaçats. De fet, bona part de les espècies de coleòpters incloses en el Decret 328/1992, del Pla d’Espais d’Interès Natural, (PEIN) o en el futur Catàleg de la Fauna Amenaçada de Catalunya (CFAC) estan associades al domini subterrani. El present treball recopila la normativa aplicable i altres documents relatius a la protecció de la fauna de coleòpters hipogeus de Catalunya. S’hi aporten dades faunístiques i biogeogràfiques actualitzades, així com la informació disponible sobre l’estat de conservació de les espècies considerades, la majoria endemismes circumscrits a una àrea reduïda. Finalment, es comenten breument els resultats del seguiment d’algunes d’aquestes espècies portat a terme durant els últims anys pel Departament d’Artròpodes del Museu de Ciències Naturals de Barcelona, en col·laboració amb l’Associació Catalana de Biospeleologia.Species of hypogean beetles that are protected or that require conservation measures  in Catalonia Hypogean species are characterized by their good  adaptation  to the adverse conditions of their subterranean habitats. Such specialization, however, makes them particularly vulnerable to alterations in their habitat. In the Autonomous Community of Catalonia, several legislative tools have been developed to  protect  threatened invertebrates and most  beetle species included in Decree 328/1992 protecting Areas of Natural Interest in Catalonia (PEIN) or considered in the future decree on the protection of Catalan invertebrates (CFAC) are linked to subterranean habitats. In the present revision we compile regulations and other documents relating to the protection of beetle hypogean fauna in Catalonia.  We provide updated faunistic and biogeographic data as well as information on the conservation status of the species, most of which are endemisms confined to a small area. Some of these species have been monitored in recent years by the Arthropod Department of the Natural Sciences Museum of Barcelona (in collaboration with the Catalan Biospeleology Association) and the results of these studies are briefly discussed.La fauna hipogea se caracteriza por una estrecha adaptación a las condiciones adversas del dominio subterráneo. Tal grado de especialización, sin embargo, hace que resulte especialmente vulnerable a las alteraciones de su hábitat. En el ámbito de Cataluña existen diferentes normas legislativas para la conservación de invertebrados amenazados. De hecho, gran parte de las especies de coleópteros contempladas en el Decreto 328/1992, del Plan de Espacios de Interés Natural (PEIN), o en el futuro Catálogo de la Fauna Amenazada de Cataluña (CFAC) están asociadas al dominio subterráneo. El presente trabajo recopila la normativa aplicable y otros documentos relativos a la protección de la fauna de coleópteros hipogeos de Cataluña. Se aportan datos faunísticos y biogeográficos actualizados, así como la información disponible sobre el estado de conservación de las especies consideradas, la mayoría endemismos circunscritos a un área reducida. Por último, se comentan brevemente los resultados del seguimiento de algunas de estas especies realizado durante los últimos años por el Departamento de Artrópodos del Museo de Ciencias Naturales de Barcelona, en colaboración con la Asociación Catalana de Biospeleología