2 research outputs found
Global Product R&D and the Firm's Strategic Position
- Author
- Publication venue
- 'SAGE Publications'
- Publication date
- Field of study
No full textWhen Does International Marketing Standardization Matter to Firm Performance?
- Author
- Acquaah Moses
- Albaum Gerald
- Anderson James C.
- Aulakh Preet S.
- Baalbaki Imad B.
- Bagozzi Richard P.
- Bagozzi Richard P.
- Bain Joseph S.
- Bain Joseph S.
- Bartlett Christopher A.
- Belk Russell W.
- Black George
- Boddewyn Jean J.
- Bouquet Cyril
- Buzzell Robert D.
- Campbell-Hunt Colin
- Carpenter Gregory S.
- Chan Kim W.
- Chandra Aruna
- Christensen Clayton M.
- Chung Henry F.L.
- Chung Henry F.L.
- Daniels John D.
- Donnelly James H.
- Douglas Susan P.
- Eger John M.
- Frambach Ruud T.
- Grant Robert M.
- Greenstein Shane
- Griffith David A.
- Griffith David A.
- Harvey Michael G.
- Heil Oliver P.
- Homburg Christian
- Huber George P.
- Jacquelyn S. Thomas
- Johansson Johny K.
- Karnani Aneel
- Kasturi Rangan V.
- Katsikeas Constantine S.
- Kevin Steensma H.
- Kogut Bruce
- Kohli Chiranjeev
- Krishnan Rekha
- Lages Luis Filipe
- Lages Luis Filipe
- Laroche Michel
- Levitt Theodore
- Li Caroline Bingxin
- Lim Lewis K.S.
- Lindell Michael K.
- Maljers Floris A.
- Martin Reimann
- Miles Raymond E.
- Nagy Mark S.
- Nayyar Praveen R.
- Neff Jack
- Nunnally Jum C.
- O'Donnell Sharon
- Ohmae Kenichi
- Okazaki Shintaro
- Oliver Schilke
- Olson Eric G.
- Paul Peter J.
- Pelham Alfred M.
- Picard Jacques
- Podsakoff Philip M.
- Porter Michael E.
- Porter Michael E.
- Powers Thomas L.
- Reimann Martin
- Robinson Terry
- Rossiter John R.
- Ryans John K.
- Scott Armstrong J.
- Sharma Arun
- Shi Linda Hui
- Spanos Yiannis E.
- Steenkamp Jan-Benedict E.M.
- Tamer Cavusgil S.
- Taylor Charles R.
- Theodosiou Marios
- Unger Laszlo
- Viswanathan Nanda K.
- Waheeduzzaman A.N.M.
- Wanous John P.
- Wirtz Bernd W.
- Wright Peter
- Yannis Bakos J.
- Yip George S.
- Zajac Edward J.
- Zou Shaoming
- Özsomer Ayflegül
- Özsomer Ayflegül
- Publication venue
- 'American Marketing Association (AMA)'
- Publication date
- Field of study
No full text
